PoP 214 Ideal Client 2 of 5 Networking and Media

Attracting ideal client

Today, Joe Sanok speaks attracting your ideal clients, part 2 of 5, networking and media.

In This Podcast

NOTE: This podcast is for people who are currently growing their practice.


Preserve the feeling of ‘I don’t want to come across as too pitchy’ – that’s good! You want to come across as authentic as possible.

Reach out to the people who connect with your ideal client.

Talk to schools about speaking about big issues that kids / parents are dealing with and tie this in with your expertise.

Advocate for the places you networked with via social media.


Bring show notes if you are going to be on radio / TV. Come prepared and be sure to include your call-to-action at the end as well.

Try find local magazines who are looking for writers. This is great, free, additional exposure.

Look how you can portray your own strengths various media channels.

Useful Links:

Ideal client webinar: http://www.practiceofthepractice.com/idealclient

Previous podcast in this series: http://www.practiceofthepractice.com/session213

Meet Joe Sanok

Joe Sanok helps counselors to create thriving practices that are the envy of other counselors. He has helped counselors to grow their businesses by 50-500% and is proud of all the private practice owners that are growing their income, influence, and impact on the world. Click here to explore consulting with Joe.

Thanks For Listening!

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