PoP 227 | 5 Common Issues With Growing a Private Practice

5 Common Issues With Growing a Private Practice

Today, Joe Sanok speaks about five common issues with growing a private practice.

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In This Podcast


When you hit the growth phase of private practice, you will be bringing in between $50k to $100k or more! This can be a daunting time and there are various issues that could arise. These include time, rates, people management, flow of clients, and self-confidence (or lack there of). Some of these may be issues you have never come across before, and you may not know how to deal with them. Below, and in this podcast, Joe provides some tips and advice on how to overcome these.

3 Phases of Practice

  • Start-up phase:
    •  $0-50k
    • Boot-strapping
  • Growth phase
    • $50-100k
    • Outsource
  • Scale phase
    • $100k & over
    • Automation

5 Common Issues With Growing a Private Practice

1. Time

Make yourself less and less available. Squeeze your schedule in more. Take one day / slot a week where you don’t see clients. Get one of your consultants to take over this time. Make sure the hourly rate that you’re making working on your practice is more than what you’re making hourly from counseling.

2. Rates

Regarding time and money, you need to be the most exclusive person at your practice.

3. Managing Others

This includes scheduling. Consider handing this over to an assistant. You will also need to manage your team’s bios on the website, social media, etc.

It also involves the ‘human side’ of management. The culture of your office, etc. Consider the personalities and character traits of the consultants you bring into your practice.

4. Flow Of Clients

Adding clinicians is a multiplier for your practice, not a subtractor. Each person brings their own network of clients.

5. Believing In Yourself

Fear of failure is normal. But, it makes you raise your game!

Useful Links:

Meet Joe Sanok

Joe Sanok helps counselors to create thriving practices that are the envy of other counselors. He has helped counselors to grow their businesses by 50-500% and is proud of all the private practice owners that are growing their income, influence, and impact on the world. Click here to explore consulting with Joe.

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