PoP 235 | Insurance Billing With Kathryn And Jeremy Zug

Insurance Billing

In this episode, Joe Sanok speaks with Kathryn and Jeremy Zug about insurance billing and more!

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In This Podcast


In this podcast, I chat to kathryn and Jeremy Zug about their journey to starting Practice Solutions, a private practice billing company. They share the story of how they met along with how they developed their company and what makes it different to other billers. Furthermore, gain invaluable tips and advice about to look for when partnering with a billing company!

Part 1: Love In College

Jeremy and Kathryn met at a Freshman Orientation on Kathryn’s birthday. Her initial impression of him was not great due to the fact that he kept getting her name wrong!

Part 2: Disruption

Although both studied ministry, Jeremy ended up doing insurance billing for private practice and Kathryn looked after the children for a family and was involved in project management. She learnt a lot about business through both positions.

Part 3: Launching a Business We Never Thought We Would Launch

They then both launched Practice Solutions and discovered:

  • Therapists aren’t the best at business
  • It’s difficult to market therapy

They learnt that it comes down to who you know and how you know them.

Practice Solutions does the following differently to other billers:

  • Transparency
  • Credible
  • Detail-orientated / organized
  • Affordable

Useful Links:

Visit Practice Sol and use the promo code “iknowjoe” to get your 15% off of your first month!

Meet Kathryn Zug

Kathryn is the Founder and CEO of Practice Solutions, a medical billing company for the mental and behavioral health industry. She works with different therapists across the country making sure that they have healthy practice revenue and can focus on care. She started her career with a bachelor’s degree in pre-counseling with the hopes of becoming a therapist herself, but that plan took a turn when she spent a couple years in downtown Chicago’s financial world working at a Private Equity Firm. From there she took her passion for the mental health world and combined it with her passion for healthy business. Today she spends all her energy growing and innovating her company to meet the needs of therapists country-wide.

Meet Jeremy Zug

Jeremy grew up in the Pacific Northwest where he discovered his passion for people. He decided to go to college in Chicago to further develop his skills working with people and pursue a degree in counseling. While in Chicago he worked for a group practice as a practice biller and marketing manager. This initiated his desire to pursue learning about the business of Private Practice, particularly medical billing. He now lives in Michigan with his wife of 3 years. They both are pursuing their passion of helping helpers maintain sustainable and compliant billing practices. In his free time, Jeremy loves reading, fishing, biking, hiking, and camping.

Meet Joe Sanok

Joe Sanok helps counselors to create thriving practices that are the envy of other counselors. He has helped counselors to grow their businesses by 50-500% and is proud of all the private practice owners that are growing their income, influence, and impact on the world. Click here to explore consulting with Joe.




Thanks For Listening!

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