5 Tips for Building a Long-Term Successful Practice with Wendy Dickinson: Part 1 of 2 | GP 123

Image of Wendy Dickinson is captured. On this therapist podcast, Dr. Wendy Dickinson talks about 5 Tips for Building a Long-Term Successful Practice.

What steps can you take to build a long-term successful practice? Have you found yourself searching for a healthy work community to be a part of? Why is now the best time to be a therapist?

In this 2 part podcast episode, Alison Pidgeon speaks with Wendy Dickinson about 5 tips for building a long-term successful practice.

Podcast Sponsor: Therapy Notes

An image of Therapy Notes is captured as the sponsor on the Practice of the Practice Podcast, a therapist podcast. Therapy Notes is the most trusted EHR for Behavioral Health.

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Meet Dr. Wendy Dickinson

A photo of Wendy Dickinson is captured. She is a licensed psychologist and is the Founder and CEO at GROW Counseling and the founder of GROW Restored. Wendy is featured on Grow a Group Practice, a therapist podcast.

Dr. Dickinson is the Founder and CEO at GROW Counseling, a counseling and leadership development organization that assists individuals, couples, groups, and corporate teams to achieve their fullest life or career potential.

With more than two decades of experience, Dr. Dickinson specializes in such clinical issues as addictions, crises, faith-based issues, leadership development, stress management, trauma, maximizing productivity, and vocational counseling.

She has recently launched a project called The Right Counselor – a platform that allows clients and counselors a place to connect that is ad-free, soothing, and provides helpful content and reviews.

Visit the Grow Counseling Website and connect with them on Facebook, Instagram, Twitter, and LinkedIn.

See also, The Right Counselor, and connect with them on Facebook, and Instagram.

In This Podcast

  • Searching for a sense of community
  • Launching a private practice in a recession
  • 5 tips for building a successful practice

Searching for a sense of community

Wendy was searching for community-focused counseling practices to work in because she wanted to be part of a work environment that allowed counselors to lean on each other for support which can help them to provide better therapy.

But] I couldn’t find them, so I thought, “Well, maybe I can build it.” And started by hiring a couple of students that I had been teaching… I started from there and I’ll be real honest, it was a learning curve. (Wendy Dickinson)

Therapists are not taught in graduate school how to run businesses, even though that is what a group practice owner does, alongside providing therapy to clients.

You can create the practice that you desire, and you can find others to learn from to help you in this journey.

Launching a private practice in a recession

One of the things I do look back on it like, “Hey, if I could do that then, then I could probably do almost anything now. (Wendy Dickinson)

GROW counseling private practice was launched just before the 2008 recession, and to make it work, Wendy worked hard. She:

  • Showed up every day to make it work
  • Said yes to anything she could, even if it did not work out
  • Took the next step forward, whatever it was or however small it was

However, after COVID, therapy was been normalized a lot more, and so people are seeking it more freely.

Now is the best time to be a therapist and to launch a successful practice and, because there is an outspoken need for it in the community.

5 tips for building a successful practice

1 – Embrace change:

Everything in private practice can easily or quickly pivot, such as the number of staff, clients, or a change in a system that you are using.

2 – Be willing to grow:

You as the owner have to be willing to continually learn, stretch the boundaries, and be ready to do something new. As you grow, so does the practice.

3 – Adapt your perspective on hiring:

Be willing to spend money to hire someone before they are desperately needed. Be proactive in seeing what needs to get done, and do not be afraid to spend the necessary money to hire the best-fit person to help.

4 – Ask professionals:

Find people in your community who know your business and can give you expert advice when you need it. This will save you time, money, and energy in the future.

Especially when you’re small and growing, what could I outsource in a contract-type role versus hiring a full-time employee? (Wendy Dickinson)

5 – Outsource what is necessary:

Look at what needs to get done in your practice, do you need someone full-time, or part-time who could look at this? Delegate out, and focus on what you are good at and want to do.

Useful links mentioned in this episode:

Check out these additional resources:

Meet Alison Pidgeon, Group Practice Owner

An image of Alison Pidgeon is displayed. She is a successful group practice owner and offers private practice consultation for private practice owners to assist in how to grow a group practice. She is the host of Grow A Group Practice Podcast and one of the founders of Group Practice Boss.Alison Pidgeon, LPC is the owner of Move Forward Counseling, a group practice in Lancaster, PA and she runs a virtual assistant company, Move Forward Virtual Assistants.

Alison has been working with Practice of the Practice since 2016.  She has helped over 70 therapist entrepreneurs start and grow their businesses, through mastermind groups and individual consulting.

Transformation From A Private Practice To Group Practice

In addition, she is a private practice consultant for Practice of the Practice. Allison’s private practice ‘grew up.’ What started out as a solo private practice in early 2015 quickly grew into a group practice and has been expanding ever since.

Visit Alison’s website, listen to her podcast, or consult with Alison. Email Alison at alison@practiceofthepractice.com

Thanks For Listening!

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