All About B Corporations with Sarah Payne – Part 1 of 2 | GP 110

Image of Sarah Payne. On this therapist podcast, Sarah Payne talks all about B Corporations with Alison Pidgeon

Have you heard about the B corporation certification? How do B Corporations get certified? What is the history behind the B Corp movement?

In this podcast episode, Alison Pidgeon speaks about B corporations with Sarah Payne.

Podcast Sponsor: Brighter Vision

An image of Brighter Vision Web Solutions is featured as the sponsor on Faith in Practice Podcast, a therapist podcast. Brighter Vision builds all in one websites for therapists.

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Meet Sarah Payne

A photo of Sarah Payne is captured. She is the impact consulting manager at Assets. Sarah is featured on Grow A Group Practice, a therapist podcast.

Sarah Payne is the Impact Consulting Manager at ASSETS. Through her experience working with nonprofits and for-profit businesses to create change in both local and global contexts, she furthers her passion for deploying collaborative strategies to build a more just, equitable, and sustainable world.

Sarah focuses on developing and operationalizing strategies that equip companies to improve their social and environmental impact in order to enhance their competitive advantage and build a better world. Sarah holds a Bachelor’s degree in World History from Messiah College and an MBA in Economic Development from Eastern University.

Visit the ASSETS website and connect with them on Facebook, Instagram, Youtube, and LinkedIn.

Connect with Sarah on LinkedIn.

In This Podcast

  • What are B corporations?
  • Some history behind B corporations
  • Look for B corporations as a consumer

What are B corporations?

They are companies that are committed to the highest levels of social and environmental performance, accountability, and public transparency. (Sarah Payne)

A company is certified as a B corporation when they meet a variety of requirements demonstrating that they are about creating a positive impact.

The company has to take a B impact assessment and answer a litany of questions across topics like governance, employees, communities, customers, and the environment, and pass a certain bar of excellence within these aspects.

So, B Corp certification is pretty much the gold standard of responsible business … the B Corp certification applies to the entire business [showing that] this business does give back to the world, does good for the world, and has a positive impact. (Sarah Payne)

Some history behind B corporations

The B corporation certification has been around for almost two decades.

They were started by a group of people that were coming out of a career in the private sector. A group of three guys who had started a business together … they wanted it to be created for that positive impact. (Sarah Payne)

They made sure to visit their overseas suppliers to make sure that human rights were being respected, they offered yoga and wellness to their employees on-site, and offered their employees 40-hours of paid leave to do volunteer work in their communities.

The company was therefore based upon positive impact, employee satisfaction, and doing good work for both the company and the community wherein it operated.

However, new owners of the company dropped the principles that these past owners had instilled. This inspired action to create a system where future companies would operate the same even under new management.

Look for B corporations as a consumer

If you as a consumer want to minimize the negative impact on the environment and spend your money wisely, choose to work with certified B corporations wherever possible.

Choose to purchase B Corp products and make use of B Corp services when you can to act by your principles.

Useful links mentioned in this episode:

Check out these additional resources:

Meet Alison Pidgeon, Group Practice Owner

An image of Alison Pidgeon is displayed. She is a successful group practice owner and offers private practice consultation for private practice owners to assist in how to grow a group practice. She is the host of Grow A Group Practice Podcast and one of the founders of Group Practice Boss.Alison Pidgeon, LPC is the owner of Move Forward Counseling, a group practice in Lancaster, PA and she runs a virtual assistant company, Move Forward Virtual Assistants.

Alison has been working with Practice of the Practice since 2016.  She has helped over 70 therapist entrepreneurs start and grow their businesses, through mastermind groups and individual consulting.

Transformation From A Private Practice To Group Practice

In addition, she is a private practice consultant for Practice of the Practice. Allison’s private practice ‘grew up.’ What started out as a solo private practice in early 2015 quickly grew into a group practice and has been expanding ever since.

Visit Alison’s website, listen to her podcast, or consult with Alison. Email Alison at

Thanks For Listening!

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