The 5 Secrets Behind a Great Content Plan
I started a podcast a number of years ago that totally failed. The reason was that it was past where my audience was. Because…
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Day & Night: The Flow Of Work Shouldn’t Stop
A busy office is a sign that things are going great. You have lots to do, such as fulfilling customer orders, talking with your…
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How to Market Your Business | PoP 362
Are your marketing efforts dwindling a bit? Do you feel that you could do better but you are just not sure where to start?…
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How to Name a Business | PoP 361
Are you struggling to name your business? Feeling overwhelmed by all the things it takes to start a private practice? Do you find yourself…
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Here’s Why Content Is King
In general, people are really overwhelmed and busy. Think about who you actually listen to, who do you follow on a regular consistent basis?…
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Ace the Gram with Tash and Viv: How to Master Instagram | PoP 360
How active are you on Instagram? Are you posting the appropriate content for your audience base? Are you keen to find out how you…
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Dr. Kelly Flanagan Thinks You Are Loveable: Embracing What Is Truest about You, So You Can Truly Embrace Your Life | PoP 359
Do you ever experience feelings of self-doubt? Are you feeling out of touch with your true self? Do you make time for your passions…
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How to Master the Innovation Process
Why do you want to innovate? When people want to innovate, we want to look at the reason why. Why do you want to…
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Monthly Round Up Of Posts: February 2019
2019 is showing no sign of slowing down! February was jam-packed and we covered some great topics such as how to create recurring revenue…
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Easy Ways to Save Money and Boost Profits when Running a Private Practice
If you run a private practice, then you will understand how stressful it can be at times. After all, you need to look out…
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How to Rebuild a Practice When People Leave with Dr. Larry Beer | PoP 358
How do you bounce back from a set back that could potentially damage your business? Do you set time aside for those things that…
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How to Spark Your Innovation and Creativity
If you really think about it, where and when do our big ideas start? It’s usually when we’ve slowed down. Maybe when you’re in…
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5 Things I Learned After Adding My First Clinician
I’ve touched on before some of the more important lessons I learned in starting my own private practice. And I’ve been fortunate enough that…
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Content Marketing Essentials to Grow Small Businesses in 2019
In the information age, small businesses have the opportunity to compete with the companies, which are much bigger in size. Today, every organization has…
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How to Assess if a Client is a Good Fit for Online Counseling
When a client reaches out for online counseling, I schedule a phone or video session with him/her. This gives me a chance to see…
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Becoming an Expert and Staying Relevant
I have a colleague with whom I consult regularly. One of the nice things about this trusting relationship is that I have the space…
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On Being a Therapist…and Mother and Business Owner
When I first started out on this journey of becoming who I am today, I had no idea what was ahead of me. If…
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Stop Asking People to be Your Mentor and Try This Instead
I never considered myself having a mentor until I graduated from high school; I was part of a growing non-profit and this person I…
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David Morgan Started an Online Anger Management Course | PoP 357
Do you have a specialty within your business? Have you ever thought about extending that specialty into an e-course? What big ideas are you…
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3 Ways to Increase SEO and Rank Higher With Google
If you’ve been in the counseling business for a while, you probably have a website. Have you ever wondered whether your website is helping…
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How to Rank Higher in Google with Jessica Tappana | PoP 356
How much do you know about ranking in Google? Do you have a website that is up to date with relevant information and images?…
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David Shriner-Cahn Helps People Make Stable, Predictable, and Recurring Revenue | PoP 355
Have you ever wondered how you could grow your business by adding multiple revenue streams? Maybe you have a big idea you want to…
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Building Your Billing Systems: Part 2
“In order for any business to succeed, it must first become a system so that the business functions exactly the same way every time…
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How to Slow Down to Spark Innovation
In this 4 part series we’re going to talk all about: How to slow down How to make it a priority Why it matters…
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Angelina Jolie, Sean Connery, Tony Robbins, and Stephen Covey all Were Coached by Arthur Joseph | PoP 354
Did you know that your voice impacts every waking moment of your life? Are you aware of how your voice or the way you…
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Growth Tips For Office-less Private Practices
Most counseling practices invest a lot of time and energy in creating a safe and comforting environment in their workplace. For therapists based within…
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Jon Vroman Wants You To Live in The Front Row | PoP 353
Have you thought bout how your health affects your life? What would your life look like if you were present daily in the lives…
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How To Run And Maintain Your Business Effectively
Running a business is no easy feat and maintaining the success and functionality of your business can be hard work. No matter how old…
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Monthly Round Up Of Posts: January 2019
And just like that January is wrapped up! 2019 certainly started off with a bang. Some phenomenal guests were featured on the podcast and…
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How I’ve Launched Big Ideas
Launching an idea or new business service in your private practice can be a little nerve-wracking. Simply because you’re challenging the norms of what…
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Dr. Larry Beer & Joe Sanok Discuss How to Rebuild When Employees Leave
Dr. Larry Beer is The President of Child and Family Psychological Services which will be celebrating 30 years in 2019. They currently have 43…
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6 Things I Learned After Hiring a Virtual Assistant
I’ve previously spoken about some of the most important lessons that I learned starting a private practice. And one of those things I mentioned…
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The Three E’s of Every Long-Lasting Business
In a previous blog post, I mentioned a formula for success that many successful companies use till this day to get the ball rolling—and…
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Health Insurance, How to Charge No Show, Do You Need Another LLC, and Questions About Killin’It Camp | PoP 352
Ever wondered about working for yourself but not sure whether it would be worth losing your benefits from your full time job? Are you…
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How To Start A Private Practice If You Struggle With Perfectionism
Starting a private practice is a daunting adventure. I was at a group practice that was well-known in the community. There was no shortage…
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Is Online Counseling Effective?
As online counseling and telemental health becomes more and more popular, there is a growing body of clinical research that supports the effectiveness of…
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Social Media: How to Choose the Best Platform for your Practice
Twitter, Facebook, Instagram…. oh my! There are so many options when it comes to choosing which social media platform will work best for you…
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4 Benefits of Specificity in Business
There’s a whole array of different stuff to focus on in any given business. Never mind a startup or entrepreneurial venture. Especially, a startup…
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Create Systems to Help Grow Your Practice!
Who here has ever looked at other practice owners and wondered how in the world they are able to run such a smooth and…
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5 Activities to Help Treat Trauma
If you treat clients who suffer from trauma, you may wonder “What can I have them do outside of session to help?” Besides from…
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Public Speaking Topics Within Private Practice
How do you brainstorm topics to talk about in your keynote? The first techniques that I love coming up with in a keynote speech…
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Discipline and Motivation
Goals are Great, Just Be SMART! My hope is to keep these articles evergreen, but at the time of this writing it’s January and…
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Allie Casazza Makes Five and Six Figures Per Webinar Talking About Minimalism | PoP 351
Ever thought about hosting a webinar? Not sure how to get started and which platforms to use? Would you like a rough outline of…
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Building Your Billing Systems: Part 1
“A bad system will beat a good person every time” – W. Edwards Deming The importance of building a rock-solid billing system is critical…
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Mike Michalowicz Wants You To Focus on Profit First and Running Your Business Like Clockwork | PoP 350
What is your belief and understanding of profit within your business? Do you have systems set up so that your business can run on…
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Public Speaking Importance Within Private Practice
We’re covering exactly how you can use public speaking to get more referrals in your private practice or your business. So few people are…
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Five Things Prospective Counselors Look for When Joining a Private Practice
Hiring additional clinicians as 1099 independent contractors is a great way to add additional revenue to your private practice. Depending on your location there…
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6 Factors to Consider Before Deciding Your Digital Marketing
Digital marketing is super important since we’ve moved into a more digital world. This will create a much better situation for yourself, and for…
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Small Business Strategy Development
Nowadays, most people would agree that business growth is a necessity as opposed to an option. However, in order to take your company to…
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Dr. Julie Schwartz Gottman on Eight Dates: Essential Conversations for a Lifetime of Love | PoP 349
Ever wondered how to go beyond clinical work? Wanting to delve deeper into couples therapy? Needing some advice for becoming a speaker or trainer?…
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Marketing Strategies For Growing Your Practice
When it comes to growing your business online, there are so many different strategies and tactics out there being promoted as the right ones….
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Kelly Higdon Wants to Calibrate Your Year | PoP 348
Do you have clear visions for how you want your day, month and year to look like? What would you like to do more…
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Monthly Round Up Of Posts: December 2018
In the month of December we looked at social media and blogging for your practice, how to handle sales negotiations and first steps to…
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Setting Up Systems For Your Practice – For Beginners
Something that has helped me in my practice is implementing a few systems for when a potential client calls or emails me for a…
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Hal Elrod Has a Miracle Morning Routine | PoP 347
Do you have a morning routine? Could a morning routine be the answer to the start a of a great day? What if you…
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Your New Year To Do List | PoP 346
Are you ready and excited to get 2019 started? Do you have a defined set of goals for the New Year? What steps will…
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Overwhelmed! 10 Tips to Effective Scheduling
Feeling stressed and over scheduled?! What new business owner doesn’t feel this way??? Especially when just starting your practice, there are so many things…
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First Steps to Get a Website Up For Your Private Practice
Creating a well designed website for your private practice is very important in marketing your practice online. It is the business card and face…
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Dr. Chloe Carmichael Knows How to Get the Media’s Attention | PoP 345
Not sure how to leverage media attention? Always wondered how to form favorable relationships with the media? Keen to hear about some strategies for…
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What I Do For Fun & How It Helps Me Grow
Most of us wear many hats, often leaving us to feel stretched thin, uninspired and exhausted. As a wife, mother, clinician and business owner,…
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Allan Dib Has a One Page Marketing Plan for You | PoP 344
Struggling to identify your target market or craft the perfect marketing message? Maybe you’ve already done this but you’re not sure how to capture…
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Important But Overlooked Compliance Issues For Practices
It goes without saying that a counselling practice must place ethics at the forefront of its operations. When dealing with psychologically and emotionally vulnerable…
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A Formula for Success that Actually Works
You’ve heard the pitch before: “Do you want to be successful? Are you tired of living a mediocre life and are feeling stuck? Well,…
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7 Ways to Promote Your Practice on Social Media
Social media has become an excellent means of promoting the practice where the clients and parties can interact directly. It is a very effective…
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How to Use Facebook to Get Involved with Your Local Community
When you have a private practice, marketing and networking is key, whether in-person or through social media. Either way, you are looking to get…
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3 Keys to Having Sexual Health Conversations with Clients
Ever wonder about your clients’ sexual health status? They may bring up sexual issues with you and depending on whether you are qualified to…
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Reflection and Growth
Where do you need to stretch? I was recently having a discussion with a group of people about what their “growth edge” was from…
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6 Secrets: Advice for Private Practices Seeking to Successfully Manage Remote Teams
Several tips for private practices to successfully manage remote teams. One definitely needs to see them all in order to select the one that…
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5 Ways to Market Your Online Counseling Practice
Once you establish your online counseling practice, your next step is to attract new clients through marketing. Fortunately, marketing your online practice is very…
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5 Reasons Why You Should Use Google Ads For Your Business
Google launched their online advertising platform nearly 18 years ago and up until recently, it was called Google Adwords. It has now been changed…
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Nick Usborne Will Teach You Conversational Copywriting | PoP 343
How familiar are you with conversational copywriting? Do you struggle to write in your own authentic voice? What if imperfection was the key to…
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How to Handle the “You’re Too Expensive” Sales Negotiation Objection
Sales negotiation can be a high-stress experience and many sellers feel daunted when they hear “you’re too expensive” from a potential client, afraid to…
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Does Your Practice Need A Blog?
For some medical professionals, it’s the ultimate dream to start your own private practice. All through medical school you could be waiting for the…
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Self Doubt and Starting a Private Practice
The decision to start a private practice can be an anxiety ridden one for most therapists. Many therapists come to me saying things like,…
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Juggling Family Time and Building a Practice
As I have begun to build my practice this past year, something that is clear, and I’m sure resonates with everyone here, is the…
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The 4 Most Important Things I Learned While Starting My Private Practice
Truth be told, I never really considered opening up my own private practice. It was always an interest of mine to work in a…
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So, You Want To Go Into Business With Your Spouse…
“What is it like being Jeremy’s assistant?”… is one of the most abhorrent questions Kathryn is asked on a regular basis. We tell people…
Read More![Jaime Masters is an Eventual Millionaire [reverse podcast]](https://www.practiceofthepractice.com/wp-content/uploads/2018/12/342-330x186.png)
Jaime Masters is an Eventual Millionaire [reverse podcast] | PoP 342
Are you starting, growing or scaling your practice? Are you a specialist or a generalist? Do you know how important it is to slow…
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Busting Myths About Starting in a Private Practice While Pre-Licensed
In talking with numerous pre- and provisionally-licensed clinicians, I’ve found there are several misconceptions about getting into a private practice while being pre-licensed. These…
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Are You a Happitalist? | PoP 341
What does happiness and well being mean to you? Are you making decisions daily that maximize your well being? Want to know what you…
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Monthly Round Up Of Posts: November 2018
In the month of November we tackled topics such as how to market yourself as a consultant, how to run an online counseling practice…
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The Counselor in the Room: Attending a Conference Outside Your Field
In my previous article“The Unplanned Day of Networking” I recounted a day I took advantage of random encounters as opposed to actively overextending myself…
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Richard Chapo is an Internet Lawyer and You’re Doing Some Things Wrong | PoP 340
Do you have an attorney who understands business law in your state? Do you have safeguards in place to protect yourself online? Have you…
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It’s Never Too Early to Begin Private Practice
Graduate school, a place I never thought I’d end up in my lifetime. But here I am in the last 6 months of my…
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Get Exposure for Your Practice Through In-Person Networking Events
A great way to increase the visibility of your practice and increase your clients is by networking. This can be carried out either in-person…
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It’s All About Relationships: Networking Locally to Build a Client Referral Base
Starting a private practice is exciting! It can also be daunting, overwhelming and exhausting. The concept is simple: rent a space, hold therapy sessions…
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Cindy Nicholson is the Course Whisperer | PoP 339
Do you have something to teach your clients? Have your ever thought about creating an online course? What could you teach audience and how…
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How to Market Yourself As a Consultant
When you look at marketing yourself as a consultant you should look at: What you already have set up. Growing your specialty – this…
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Boundaries With Clients Through EMDR
Sometimes we struggle to have good boundaries with clients and can be at risk for compassion-fatigue. In such cases it becomes all the more…
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How to Improve Your Google Ranking
Are you wanting to improve your Google ranking? Q&A was part of Next Level Practice, the most supportive community for therapists starting a private…
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Loneliness in Private Practice is Real
This article could be a fear-based narrative about how important staying connected with other professionals is for you in private practice. We could look…
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Greg Higdon Used to Teach Latin and Now Knows A Lot About Money | PoP 338
Do you know the in’s and out’s of your income statement? Are you too afraid to look at the numbers because they don’t make…
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How To Promote Your Business On A Small Budget
One of the greatest challenges that startups and small business owners face is a low marketing budget. Even when you don’t have funds for…
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How to Get More Clients
Are you working full-time, but starting a private practice on the side? Q&A was part of Next Level Practice, the most supportive community for…
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5 Things to Accomplish Before Beginning Your Online Counseling Practice
Are you thinking about starting your own online private practice? Are you feeling nervous or uncertain about how best to get started? Not sure…
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A Step-by-Step Guide Through The Consulting Process
Assuming you have an email list, you have some sort of inbound marketing, you’ve grown a specialty and an audience, now it’s time to…
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What Manufacturing Companies Can Teach Private Practice Owners
I became accustomed to living in gray, both in my worldview and in my professional life. Then I was hired as an independent contractor…
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Katie Englert Started Practikat | PoP 337
Are you starting or growing your private practice? Struggling to find resources for your practice all over the web? Have you ever heard of…
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How to Market a Private Practice Workshop
Do you run workshops as part of your private practice, but you aren’t sure how to market them? Q&A was part of Next Level…
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How To Set Your Consulting Fees
One of the biggest questions that I get asked is ‘how do I set my fees for consulting?’ What Are You Already Making? If…
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