Tech in Billing Insurance to Save Time and Money 4 of 5 with Jeremy Zug | PoP 405
In this podcast episode, Joe Sanok speaks with Jeremy Zug about the technology in billing insurance that will save you time and money.
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Fraud, Audits and Not Screwing Over Your Business 3 of 5 with Jeremy Zug | PoP 404
In this podcast episode, Joe Sanok speaks with Jeremy Zug all about fraud, audits and what to do to prepare and be equipped to meet the legal requirements.
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Insurance Terms You Need to Know 2 of 5 with Jeremy Zug | PoP 403
In this podcast episode, Joe Sanok speaks with Jeremy Zug about all the insurance terms you need to know in private practice, with examples to help you understand along the way.
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Contacting old clients – yes or no?
Contacting old clients, or to clients who may have canceed at the last minute and not rescheduled, really is a great idea, here’s why.
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Biggest Myths in Taking Insurance in Private Practice 1 of 5 with Jeremy Zug | PoP 402
In this podcast episode, Joe Sanok speaks with Jeremy Zug about insurance myths from practicing in the state you live, to private pay.
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How to Attract Ideal Clients & Build Your Online Counseling Caseload
In this article, we share 3 marketing strategies for online couseling that will help you stop worrying and start doing what you love; helping others.
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Branding, Blogging, and Being Awesome | PoP 401
In this podcast episode, Joe Sanok speaks about how to brand a private practice, blogging and being awesome for those starting out.
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Jonathan Levi Wants You to Be Super Human and to Launch More Courses | PoP 400
Can you enhance your memory? What are some of the basics of understanding online learning? How do you launch a course?
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Monthly Round Up Of Posts: September 2019
Wow! September is done and dusted, just like that. We hope that it’s been a productive month of making your dreams happen, whatever they…
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How To Raise Your Rates
Want to raise your private practice rate, but not sure how? Perhaps you need a little guidance. Because no matter what kind of business you have, every single year, you need to be raising your business rates.
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Should you add email or text-based counseling to your online practice?
Email counseling has become the most popular medium for my therapy with almost 50% of my clients using email or in combination of video and phone sessions.
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Finding a Home: Five things to Look for When Choosing a Practice Location
Private practice owners must consider having the optimal location that’s suited for both their needs and the populations they serve.
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Month Three: Trending Upward After the First Quarter
What does it look like three months into owning your own practice? There’s a lot of wins and you’re tasked with turning advancements into positive outcomes.
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Five Tips to Automate Your Private Practice
Spending more time doing administrative work for your practice than providing for your clients? It’s time to start automating your private practice.
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Be a Game Changer in Your Town
You can call it marketing, advertising, the perception of it is clear: you’re a professional providing “ah-ha” moments of your work for others to digest.
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Colleagues not Competitors: Building Professional Relationships with Your Peers
Being in private practice often means you miss colleague relationships. Networking and establishing relationships with those in your field is important too.
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The five most common questions I get on leveling up a private practice | PoP 399
When should I level up my rent? When should I add clinicians? How do I rank higher on Google? How do I make more money? How do I leave my full-time job?
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Michael Ceely on How to Hyper-Niche | PoP 398
How do you find your hyper-niche? How can you combine your passion and your practice? What are some of the steps to take?
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How to Raise Your Rates | PoP 397
Why do you need to raise your rates? When should you raise your rates? And how exactly do you raise your rates?
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4 Reasons Why Local SEO Fails And Tips
Local SEO can be a delicate art to master. Some local businesses struggle to boost their visibility in their area despite adding location-based keywords.
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Setting up expectations for when you hire a biller
If your business is growing, it’s time to get some help. It’s a good problem to have, but it’s okay to feel scared about trusting someone else with your billing.
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How to Start a Private Practice in One Day (almost $200)
UPDATE (06/28/18): When we created this video, Grasshopper was $12/month but now their cheapest plan is $29. Also, Grasshopper will not sign a BAA…
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Holly Chantal on Setting Yourself Apart | PoP 396
In this podcast episode, Joe Sanok speaks with Holly Chantal about finding your unique voice in business and aligning with next stage of business growth.
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3 Key Tips to Up Your Game as an Online Therapist
Being an online therapist can be a very rewarding career. With this freedom comes the responsibility of continually looking for ways to up our game.
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Getting To Grips With The Online World In Business
When it comes to running your business, you should have a good idea of what’s happening online to be able to use it to your advantage.
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Joe Chapa on Moral Philosophy and Just War Theory in Military Trauma | PoP 395
Is war morally acceptable? How can we better prepare military people for war psychologically? How can therapists be of more value to their veteran clients?
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Small Search: Getting Your Website Into Local Rankings
As a small business, it isn’t always easy to deal with complicated search algorithms. Learn about local search techniques which can apply to all businesses.
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Tommy Griffith did SEO at PayPal and AirBnB and now teaches entrepreneurs how to make e-courses | PoP 394
How do you turn your side-gig into your full-time gig? What are some of the basics of understanding SEO? And how do you launch…
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Monthly Round Up Of Posts: August 2019
What an amazing August it has been and we hope that you are continually working towards your big goals, whatever they may be. If…
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Ask the Expert Clay Cockrell on Online Counseling | PoP 393
In this podcast episode, Joe Sanok speaks to Clay Cockrel from onlineconseling.com about the opportunity of counseling online, how to start your online counseling practice, and some valuable tips on how to make it work.
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Should I Start Another Business for Consulting, What About Liability, and Extra Trainings PLUS more Q&A | PoP 392
Wondering whether you should work on building your own private practice and branding under your own name? Do you need to start a separate…
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Q&A: Online Marketing, Business Mistakes, HIPAA Compliance, & Marketing to Expats
Is it enough to invest in social web and directory presence but not in Facebook and other pay-per-click ads, etc? Start with what you…
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Megan Chapa on How To Make A Business Out Of Your Passion (and a story about people who dress up like Mermaids) | PoP 391
Do you have some big ideas that you just don’t have the time to work on? Where are you focusing your time? Want some…
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3 Things To Consider When Choosing Business Tech
In the modern world, it is nigh-on impossible to run a business without significant investment in technology. Tech is the driving force behind businesses…
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Tom Libelt Escaped Communist Poland and Wrote 5,000 e-books | PoP 390
What are the reasons you choose to make certain decisions in business? What are the traits of some of the most successful people? How…
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Q&A: Business Feedback, Best Camera Lighting, & Teletherapy
How do you know when to act on feedback from colleagues/friends on marketing material, website, etc.? The order of feedback matters, consider the overall…
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Q&A: How to Generate Leads, Business Location, & Marketing Events Ideas
What’s the fastest way to generate leads for a new clinician? 1099 is only being contracted for work Your goal is for the community…
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The Button Every Private Practice Website Needs
I remember what it was like to visit my first private practice website it had bright colors, many photos of seemingly happy people, and…
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The Five Numbers You Have to Know in Private Practice | PoP 389
Do you know who makes the most money in your business? What is the ROI on your marketing efforts? When looking at exactly how…
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Q&A: Business Location, Student Loan Debt, & Marketing Management
How to choose the right location for your practice Proximity to competitors, corner to be seen from multiple directions, stand-alone is the best Private…
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Why You’re Not Getting Referrals And What You Can Do About It | PoP 388
Do you know where all of your referrals are coming from? What if you have tons of clicks to your website but the phone…
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Networking to Grow your Practice
When you are first starting your private practice, the to-do lists are endless, and on top of that, it’s important to get out there…
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Cedric Bertelli Knows How the Brain Makes Wrong Predictions (and How to Change That) | PoP 387
Is your ideal client someone who has been through a trauma and is struggling to transform the negative emotional patterns that have been created?…
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How Training My German Shepherd Puppy Enhanced My Empathy Skills
I always wanted a dog as a child, though asthma and allergies prevented my family from owning anything furry. We had fish, hermit crabs,…
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Monthly Round Up Of Posts: July 2019
We hope your July was filled with some amazing progress, that you reached some goals but that you also managed to take some time…
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Expert Business Ideas for Your Private Practice
Rather than having that mentality we have in Grad School where we write the draft, we turn in the final polished paper and then…
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Three Stages of Private Practice from Solopreneur to CEO | PoP 386
Which phase of practice are you in? Wanting to grow but not sure how to do so? Want to know what you should be…
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5 Common Challenges to Growing Clinically as a Therapist in Private Practice
“Teachers who are not actively involved in the learning process themselves, force their students to drink from stagnant water” Jean-Baptiste de La Salle As…
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Ask Kelly Higdon: What are Some Marketing Ideas for Private Practice?
Where does content creation fit in? When you’re first starting out, focus on your website and blogging (minimum of twice a month) Social media…
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Why Slowing Down is the Key to Growing a Practice | PoP 385
Does the thought of slowing down and stepping away from your business leave you feeling nervous? Wish there was a way you could just…
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Doing it for Myself: My First 30 Days of Private Practice
My practice started abruptly. You can learn about the birth of my practice in my last article here. I’ve heard that the first few…
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How Starting A Private Practice Killed My Social Life, And What I’m Trying To Do About It
After 10 months as a solo practice owner, I decided to take the big leap of starting a group practice. I was on an…
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Allow Technology To Help Your Practice Grow
If you are setting up a private practice and you want to make sure that you can allow it to grow as it needs…
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How to Set Your Private Practice Rates (and How to Raise Them) | PoP 384
Are you still struggling with figuring out how to set your rates? Maybe you want to raise your rates but are not sure how…
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What is a Marketing Strategy, really? (3 of 3)
In my previous posts (part 1 and part 2) I discussed the first components of a marketing strategy for private practice: thinking about your…
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Our Top 10 Instagram Posts for 2019 Thus Far
With over 1900 subscribers and over 2000 Instagram posts on our feed, we are committed to sharing with you innovative ideas to start, grow…
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Ask Kelly Higdon: How do You Master Client Profiling and Client Acquisition?
Focusing on getting ideal client versus the pressure of needing to fill up your schedule Better to attract your ideal client from the beginning,…
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Different Self Care Ideas For Business Owners
If there’s one thing I know, owning a business is no walk in the park. It’s more like tripping in a pothole and getting…
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Where to Take Your Wild Child on Vacation | PoP 383
Do you have a strong-willed child and are planning a vacation but not quite sure where to start? What are some activities that are…
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Our Top 10 YouTube Videos for 2019 Thus Far
Which phase of practice are you in? Starting? Growing? Maybe you’re scaling? I know that whichever phase of practice you’re in there are always…
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Ask Kelly Higdon: How do You Become a Lifestyle Entrepreneur?
How do you define your lifestyle first and then structure your business around that? When envisioning your day in business you have to get…
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Dr. Marie Fang is Helping You Build Private Practice Skills | PoP 382
Are you just starting a practice and have some unanswered questions? Within your own marketing, are you being consistent with your branding? Want to…
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Ask Kelly Higdon: What are the Mistakes/Successes when Starting a Counseling Practice?
Common Mistakes Counselors Make When Starting/Growing A Private Practice Not building your business around the life you want Not facing fears related to ideal…
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8 Self-Care Tips Every Online Counselor Needs to Know
Working from home can be a practical solution to improving the balance between your work and home life. I was ready to give up…
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How to Market Your Private Practice
You’re getting trained in the Gottman Method, maybe you’ve completed Level 1 or Level 2. You’re excited about getting more clients, but the phone…
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Monthly Round Up Of Posts: June 2019
In the blink of an eye half of the year is gone and we hope it’s been an amazing 6 months of 2019 for…
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How To Make Your Private Practice An Authority Source Online
Some say that authority is the secret to finding more clients and improving your business. I’m inclined to agree, particularly when it comes to…
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Creating Your Ideal Client Avatar
You want to work with more of your ideal clients, right? That’s awesome, but who are they? Who is your ideal client? What is…
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The Importance of Vision
You’ve heard the same thing over and over again: “Think big, dream bigger,” or my favorite, “It’s not about the destination, it’s about the…
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Systems That Save You Time in Group Practice
In our practice, we have found several systems that work to streamline our business and save us time. Every minute wasted, is money lost….
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Juan Santos is an Introvert and He’s Good at Marketing | PoP 380
Are you an introvert? Do you struggle to market your business because you are not comfortable with putting yourself out there? Want some key…
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How I Have Optimized My Website
If you are creating your own website or have hired someone to do it for you, here are some things to consider of how…
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How to Set Your Business Rates
There are a couple of things that I recommend to get the most out of your private pay clients and I don’t mean just…
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3 Tips on Outsourcing Billing
As your private practice grows, you may want to think about bringing on a biller or hiring a billing company. This may especially be…
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What is a Marketing Strategy, really? (2 of 3)
In my previous post, I shared some thoughts on what marketing is about and discussed the first component of a marketing strategy. In this…
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My Leap: Thrusting Myself into Private Practice
I want to have my own practice and work for myself. I want to maximize my earning potential and work with my ideal client….
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Scott Reib is a Business Attorney aka How to Not Be Sued | PoP 379
Do you have an attorney you use in your business? If not, are you wondering how necessary it is and what value they could…
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Should You Take Medical Insurance or Go Private Pay?
Should take insurance in your private practice or should you go private pay? Whatever your private practice is, it’s a big decision whether you…
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Lori Gottlieb is a Current NYT Bestseller of Maybe You Should Talk to Someone | PoP 378
Have you ever thought about writing a book? Where would you even start? Keen to hear from someone who has done it all, from…
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What is Next Level Practice? | PoP 377
Are you starting a practice and finding that you don’t have the support you need? Do you want to be part of a community…
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Where to Spend Your Time in Your Counseling Practice
How do you spend your time in your private practice? Where do you put your time in? What is the most effective use of…
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Getting Things Done with David Allen | PoP 376
Do you have a long to-do list and just feel overwhelmed by it all? How are you prioritizing your tasks every day? What if…
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Monthly Round Up Of Posts: May 2019
How is it possible that we are already halfway through the year?! Time sure does fly when you’re having fun. May was jam-packed with…
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Getting Things Done with David Allen
The 6 Horizons of Focus Ground: Calendar/actions This is the ground floor – the huge volume of actions and information you currently have to…
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Fee Setting for an Online Counseling Practice
As you establish your online counseling practice, it is important to determine your fee structure. Fortunately, this process is very similar to establishing fees…
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Fay Brezel Launched a Website to Help Orthodox Jews Get Help with Mental Health | PoP 375
Have you ever wanted to work with the Jewish population? Are there certain things you need to know beforehand? Want to hear from a…
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Your Private Practice Office Do’s and Dont’s
When it comes to private practice offices, there is a delicate balance to achieve. This is because you not only have to create a…
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Five Things You Can Do Today to Start Achieving Your Goals
When we think about setting goals for our business, our practice, we can look at that as the first step. Then it is important…
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Celebration as Marketing
My business celebrated its first birthday in February. Note that I didn’t say my business celebrated its first year in operation. Gratitude is a…
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3 Things I Learned in My Search for Office Space
I’ve touched on before some of the more important lessons I learned in starting my own private practice. One of the most important decisions…
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Social Media VS Search Medium
I think there’s a paradigm shift going on here that many of us are starting to figure out. For every new social media platform…
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Star Wars Intergalactical Counseling Edition Featuring a Stormtrooper
Our YouTube series this month is a Star Wars Intergalactial Counseling Edition. We talk to different Star Wars characters and identify their inner turmoil…
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Rock Thomas Wants You To Redefine Your Life | PoP 374
Are you comfortable with the path you are on? What are the fundamental, simple things in your life that you are doing that is…
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What is a Marketing Strategy, really? (1 of 3)
Most therapists seem to have an incomplete idea of what marketing means. Some think it is about creating awareness (“you have to get your…
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The Importance of Energy Efficiency
Our field places a great emphasis on self-care for clinicians and their clients for good reason. People encounter numerous stressors throughout their daily lives…
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Which Social Media Sites Should You Use and How to Use Them
Do you find yourself scratching your head when trying to figure out which social media platforms to use in marketing your practice? Do you…
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Star Wars Intergalactical Counseling Edition Featuring Darth Vader
Our YouTube series this month is a Star Wars Intergalactial Counseling Edition. We talk to different Star Wars characters and identify their inner turmoil…
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Michael Diettrich-Chastain Wrote a Book and It’s Helping Him Find His Ideal Client | PoP 373
Do you want to figure out how to write a book and get it out there? Will writing a book benefit your practice and…
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My Journey in Providing Health Insurance to my Employees
My passion within this field, as I am sure it is for many of you, is providing high-quality care. When transitioning my solo practice…
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Top Tips For Decorating Your Office Well
The modern workplace has a lot of different demands to the workplaces of old. Where going to work was an outright chore, with boring…
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