How I Have Optimized My Website
If you are creating your own website or have hired someone to do it for you, here are some things to consider of how…
Read MoreArticles
How to Set Your Business Rates
There are a couple of things that I recommend to get the most out of your private pay clients and I don’t mean just…
Read More
Private Practice Numbers | May 2019 Monthly Income Report
How to Get to the Next Level of Private Practice In trying to make money in private practice you have to know what stage…
Read More
3 Tips on Outsourcing Billing
As your private practice grows, you may want to think about bringing on a biller or hiring a billing company. This may especially be…
Read More
What is a Marketing Strategy, really? (2 of 3)
In my previous post, I shared some thoughts on what marketing is about and discussed the first component of a marketing strategy. In this…
Read More
My Leap: Thrusting Myself into Private Practice
I want to have my own practice and work for myself. I want to maximize my earning potential and work with my ideal client….
Read More
Should You Take Medical Insurance or Go Private Pay?
Should take insurance in your private practice or should you go private pay? Whatever your private practice is, it’s a big decision whether you…
Read More
Where to Spend Your Time in Your Counseling Practice
How do you spend your time in your private practice? Where do you put your time in? What is the most effective use of…
Read More
Avoid the Summer Slump in Private Practice
For many private practices, they experience a “summer slump.” Summer is a time when people go on vacations, spend time away, and may feel…
Read More
Monthly Round Up Of Posts: May 2019
How is it possible that we are already halfway through the year?! Time sure does fly when you’re having fun. May was jam-packed with…
Read More
Getting Things Done with David Allen
The 6 Horizons of Focus Ground: Calendar/actions This is the ground floor – the huge volume of actions and information you currently have to…
Read More
12 Mistakes New Private Practices Should Avoid
In starting a private practice, people screw up a lot of things. We have helped over a thousand practices start, grow, and scale. We’ve…
Read More
Fee Setting for an Online Counseling Practice
As you establish your online counseling practice, it is important to determine your fee structure. Fortunately, this process is very similar to establishing fees…
Read More
Your Private Practice Office Do’s and Dont’s
When it comes to private practice offices, there is a delicate balance to achieve. This is because you not only have to create a…
Read More
Five Things You Can Do Today to Start Achieving Your Goals
When we think about setting goals for our business, our practice, we can look at that as the first step. Then it is important…
Read More
Celebration as Marketing
My business celebrated its first birthday in February. Note that I didn’t say my business celebrated its first year in operation. Gratitude is a…
Read More
3 Things I Learned in My Search for Office Space
I’ve touched on before some of the more important lessons I learned in starting my own private practice. One of the most important decisions…
Read More
Social Media VS Search Medium
I think there’s a paradigm shift going on here that many of us are starting to figure out. For every new social media platform…
Read More
Star Wars Intergalactical Counseling Edition Featuring a Stormtrooper
Our YouTube series this month is a Star Wars Intergalactial Counseling Edition. We talk to different Star Wars characters and identify their inner turmoil…
Read More
What is a Marketing Strategy, really? (1 of 3)
Most therapists seem to have an incomplete idea of what marketing means. Some think it is about creating awareness (“you have to get your…
Read More
The Importance of Energy Efficiency
Our field places a great emphasis on self-care for clinicians and their clients for good reason. People encounter numerous stressors throughout their daily lives…
Read More
Which Social Media Sites Should You Use and How to Use Them
Do you find yourself scratching your head when trying to figure out which social media platforms to use in marketing your practice? Do you…
Read More
Star Wars Intergalactical Counseling Edition Featuring Darth Vader
Our YouTube series this month is a Star Wars Intergalactial Counseling Edition. We talk to different Star Wars characters and identify their inner turmoil…
Read More
My Journey in Providing Health Insurance to my Employees
My passion within this field, as I am sure it is for many of you, is providing high-quality care. When transitioning my solo practice…
Read More
Top Tips For Decorating Your Office Well
The modern workplace has a lot of different demands to the workplaces of old. Where going to work was an outright chore, with boring…
Read More
5 Ways to Address Inadequacy and Shame When Starting a Private Practice
Therapists spend hundreds if not thousands of hours studying and learning how to help people. But most of us have never learned how to…
Read More
Star Wars Intergalactical Counseling Edition Featuring Chewbacca
Our YouTube series this month is a Star Wars Intergalactial Counseling Edition. We talk to different Star Wars characters and identify their inner turmoil…
Read More
The Perfect Private Practice Ideas For Empathetic Individuals
There’s a strange notion in the world of business that all entrepreneurs need to be cold and calculating individuals who are only interested in…
Read More
Star Wars Intergalactical Counseling Edition Featuring Luke Skywalker
Our YouTube series this month is a Star Wars Intergalactial Counseling Edition. We talk to different Star Wars characters and identify their inner turmoil…
Read More
Monthly Round Up Of Posts: April 2019
April has flown by in the blink of an eye. And as usual, it has been jam-packed. On the podcast, we had a series…
Read More
When Social Media Goes South, Do These 3 Things
If you have a growing business it is likely that you will experience negative or challenging feedback on your social media platforms. The experience…
Read More
3 Tools That Will Save You Time When Running A Private Practice
Running your own private practice can be rewarding, but let’s not act as if it isn’t hard work. You’re in charge of everything, which…
Read More
Social Media: A Necessity in Today’s Online World
In today’s changing world, more and more dominated by millennials, social media for therapists is a necessity. Word of mouth is one, but a…
Read More
Buying A Private Practice
Most people are not in the market to buy a private counseling practice. Most people are not having a casual conversation about the possibility…
Read More
Attracting Wealth
I was recently listening to a podcast and the guest, a multimillionaire who also went bankrupt (and rebuilt his fortune), stated matter-of-factly, “I have…
Read More
10 Ways to Get Your Name Out There
Over the course of watching some of the greats in private practice operate, I’ve concluded that they stick out because they aren’t following the…
Read More
Why You Don’t Do Anything With Ideas
How many people stood in terrible weather, with a smartphone in their pocket, waiting for a taxi and thought, “This is ridiculous, I wish…
Read More
How to Network Locally
Are you just starting your private practice and are not sure how to get more referrals? You’ve got your website set up and are…
Read More
Considerations When Adding An Additional Practice Location
Maybe you’re at the point in your practice where you have more potential clients that need your service than the time or space to…
Read More
Jaime Masters Wants You To Be A Millionaire
I speak with Jaime Masters about being a millionaire and the mindset behind that! Aspiring Millionaires Even if at the moment you don’t know…
Read More
6 Ways to Make Extra Income with Online Counseling
As you build your online counseling practice, you may be interested in ways to supplement your income as your practice grows, make extra income…
Read More
How to Create a Logo for Your Counseling Practice
Your logo represents the face of your practice. It shows up on your website and business cards. It reflects who you are and what…
Read More
3 Ways to Do Verification of Benefits
One of the most important processes you will complete in your time as an insurance-based practice is completing the verification of benefits. What is…
Read More
How to Use Instagram to Promote your Blog Posts
Using content marketing to promote your practice is crucial in today’s digital world. You’ve studied hard and done a ton of training to become…
Read More
Branding your Practice – Color Scheme and Fonts
When it came to figuring out how to brand my practice, it was a little confusing at first. There are so many ideas out…
Read More
Jon Vroman Wants You To Live in The Front Row
I speak with Jon Vroman about living life in The Front Row, what it takes to be a Front Row Dad, being your true…
Read More
Monthly Round Up Of Posts: March 2019
What a great month March was! We launched our 8th cohort with Next Level Practice and we had some wonderful guests on the podcast…
Read More
A Quick Guide to Content Creation
Why Create Content? We have to ask ourselves why are we spending time creating something when there’s so much information out there? Well for…
Read More
There’s the Generalist, the Niche and Specialty, and Then There’s This…
My best friend and I go back about a decade in our friendship. We met in high school and didn’t become close until I…
Read More
Here’s the Content Strategy You’ve Been Looking For
Here’s the content strategy you’ve been looking for in seven points: 1. What’s trending? Go on to your favorite news service Apple News, YouTube…
Read More
Patience is a Practice, Not a Virtue
Thank goodness patience is something that I can work on. Not something that some people are blessed with and others don’t have. The challenges…
Read More
Dancing and How It Helps Me With Counseling
We as therapists need to have a way to recharge our batteries on a regular basis. It can be the difference between burnout and…
Read More
Is Private Practice Worth It Financially? February 2019 Monthly Income Report
Financially this month was a regular month, but we had a number of huge expenses and they’re going to keep coming next month. We…
Read More
How to Stop Fighting
Want to stop fighting? Have you ever been in an “almost car accident?” You almost got sideswiped. Someone was in your blind spot and…
Read More
5 Steps to Create a Lifestyle Business Plan for Your Online Counseling Practice
As you make plans to open your online counseling practice, you have the ability to create a lifestyle business plan that perfectly lines up…
Read More
Self-Care as a Private Practice Owner
We all know the deal with self-care and the importance of being able to care for yourself, so you can show up for your…
Read More
The 5 Secrets Behind a Great Content Plan
I started a podcast a number of years ago that totally failed. The reason was that it was past where my audience was. Because…
Read More
Day & Night: The Flow Of Work Shouldn’t Stop
A busy office is a sign that things are going great. You have lots to do, such as fulfilling customer orders, talking with your…
Read More
Here’s Why Content Is King
In general, people are really overwhelmed and busy. Think about who you actually listen to, who do you follow on a regular consistent basis?…
Read More
The Five Most Important Questions for Private Practice: An Authoritative Guide
How much time should I spend on my private practice? Should I take insurance in my private practice? How do I set my rates…
Read More
How to Master the Innovation Process
Why do you want to innovate? When people want to innovate, we want to look at the reason why. Why do you want to…
Read More
Monthly Round Up Of Posts: February 2019
2019 is showing no sign of slowing down! February was jam-packed and we covered some great topics such as how to create recurring revenue…
Read More
Easy Ways to Save Money and Boost Profits when Running a Private Practice
If you run a private practice, then you will understand how stressful it can be at times. After all, you need to look out…
Read More
How to Spark Your Innovation and Creativity
If you really think about it, where and when do our big ideas start? It’s usually when we’ve slowed down. Maybe when you’re in…
Read More
5 Things I Learned After Adding My First Clinician
I’ve touched on before some of the more important lessons I learned in starting my own private practice. And I’ve been fortunate enough that…
Read More
Content Marketing Essentials to Grow Small Businesses in 2019
In the information age, small businesses have the opportunity to compete with the companies, which are much bigger in size. Today, every organization has…
Read More
How to Assess if a Client is a Good Fit for Online Counseling
When a client reaches out for online counseling, I schedule a phone or video session with him/her. This gives me a chance to see…
Read More
Becoming an Expert and Staying Relevant
I have a colleague with whom I consult regularly. One of the nice things about this trusting relationship is that I have the space…
Read More
On Being a Therapist…and Mother and Business Owner
When I first started out on this journey of becoming who I am today, I had no idea what was ahead of me. If…
Read More
You Can’t Have Big Ideas Unless You Do These Three Things
I recently ran into a dad I know. He said that they are often at hockey several nights a week. I know other kids…
Read More
Stop Asking People to be Your Mentor and Try This Instead
I never considered myself having a mentor until I graduated from high school; I was part of a growing non-profit and this person I…
Read More
3 Ways to Increase SEO and Rank Higher With Google
If you’ve been in the counseling business for a while, you probably have a website. Have you ever wondered whether your website is helping…
Read More
Multiple Streams of Income in Private Practice (how I took 5.5 weeks off) | January 2019 Monthly Income Report
Do you have a big idea inside of you that is dying to get out? Are you ever working with your clients and think,…
Read More
Building Your Billing Systems: Part 2
“In order for any business to succeed, it must first become a system so that the business functions exactly the same way every time…
Read More
How to Slow Down to Spark Innovation
In this 4 part series we’re going to talk all about: How to slow down How to make it a priority Why it matters…
Read More
Growth Tips For Office-less Private Practices
Most counseling practices invest a lot of time and energy in creating a safe and comforting environment in their workplace. For therapists based within…
Read More
How To Run And Maintain Your Business Effectively
Running a business is no easy feat and maintaining the success and functionality of your business can be hard work. No matter how old…
Read More
Monthly Round Up Of Posts: January 2019
And just like that January is wrapped up! 2019 certainly started off with a bang. Some phenomenal guests were featured on the podcast and…
Read More
How I’ve Launched Big Ideas
Launching an idea or new business service in your private practice can be a little nerve-wracking. Simply because you’re challenging the norms of what…
Read More
Dr. Larry Beer & Joe Sanok Discuss How to Rebuild When Employees Leave
Dr. Larry Beer is The President of Child and Family Psychological Services which will be celebrating 30 years in 2019. They currently have 43…
Read More
6 Things I Learned After Hiring a Virtual Assistant
I’ve previously spoken about some of the most important lessons that I learned starting a private practice. And one of those things I mentioned…
Read More
The Three E’s of Every Long-Lasting Business
In a previous blog post, I mentioned a formula for success that many successful companies use till this day to get the ball rolling—and…
Read More
How To Start A Private Practice If You Struggle With Perfectionism
Starting a private practice is a daunting adventure. I was at a group practice that was well-known in the community. There was no shortage…
Read More
Is Online Counseling Effective?
As online counseling and telemental health becomes more and more popular, there is a growing body of clinical research that supports the effectiveness of…
Read More
Social Media: How to Choose the Best Platform for your Practice
Twitter, Facebook, Instagram…. oh my! There are so many options when it comes to choosing which social media platform will work best for you…
Read More
4 Benefits of Specificity in Business
There’s a whole array of different stuff to focus on in any given business. Never mind a startup or entrepreneurial venture. Especially, a startup…
Read More
Create Systems to Help Grow Your Practice!
Who here has ever looked at other practice owners and wondered how in the world they are able to run such a smooth and…
Read More
5 Activities to Help Treat Trauma
If you treat clients who suffer from trauma, you may wonder “What can I have them do outside of session to help?” Besides from…
Read More
Public Speaking Topics Within Private Practice
How do you brainstorm topics to talk about in your keynote? The first techniques that I love coming up with in a keynote speech…
Read More
Discipline and Motivation
Goals are Great, Just Be SMART! My hope is to keep these articles evergreen, but at the time of this writing it’s January and…
Read More
Building Your Billing Systems: Part 1
“A bad system will beat a good person every time” – W. Edwards Deming The importance of building a rock-solid billing system is critical…
Read More
Mike Michalowicz Wants You To Focus on Profit First and Running Your Business Like Clockwork | PoP 350
What is your belief and understanding of profit within your business? Do you have systems set up so that your business can run on…
Read More
Public Speaking Importance Within Private Practice
We’re covering exactly how you can use public speaking to get more referrals in your private practice or your business. So few people are…
Read More
Five Things Prospective Counselors Look for When Joining a Private Practice
Hiring additional clinicians as 1099 independent contractors is a great way to add additional revenue to your private practice. Depending on your location there…
Read More
6 Factors to Consider Before Deciding Your Digital Marketing
Digital marketing is super important since we’ve moved into a more digital world. This will create a much better situation for yourself, and for…
Read More
Small Business Strategy Development
Nowadays, most people would agree that business growth is a necessity as opposed to an option. However, in order to take your company to…
Read More
Marketing Strategies For Growing Your Practice
When it comes to growing your business online, there are so many different strategies and tactics out there being promoted as the right ones….
Read More
Kelly Higdon Wants to Calibrate Your Year | PoP 348
Do you have clear visions for how you want your day, month and year to look like? What would you like to do more…
Read More
Monthly Round Up Of Posts: December 2018
In the month of December we looked at social media and blogging for your practice, how to handle sales negotiations and first steps to…
Read More
Setting Up Systems For Your Practice – For Beginners
Something that has helped me in my practice is implementing a few systems for when a potential client calls or emails me for a…
Read More