Important But Overlooked Compliance Issues For Practices
It goes without saying that a counselling practice must place ethics at the forefront of its operations. When dealing with psychologically and emotionally vulnerable…
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A Formula for Success that Actually Works
You’ve heard the pitch before: “Do you want to be successful? Are you tired of living a mediocre life and are feeling stuck? Well,…
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How to Use Facebook to Get Involved with Your Local Community
When you have a private practice, marketing and networking is key, whether in-person or through social media. Either way, you are looking to get…
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Reflection and Growth
Where do you need to stretch? I was recently having a discussion with a group of people about what their “growth edge” was from…
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6 Secrets: Advice for Private Practices Seeking to Successfully Manage Remote Teams
Several tips for private practices to successfully manage remote teams. One definitely needs to see them all in order to select the one that…
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5 Ways to Market Your Online Counseling Practice
Once you establish your online counseling practice, your next step is to attract new clients through marketing. Fortunately, marketing your online practice is very…
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5 Reasons Why You Should Use Google Ads For Your Business
Google launched their online advertising platform nearly 18 years ago and up until recently, it was called Google Adwords. It has now been changed…
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Nick Usborne Will Teach You Conversational Copywriting | PoP 343
How familiar are you with conversational copywriting? Do you struggle to write in your own authentic voice? What if imperfection was the key to…
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How to Handle the “You’re Too Expensive” Sales Negotiation Objection
Sales negotiation can be a high-stress experience and many sellers feel daunted when they hear “you’re too expensive” from a potential client, afraid to…
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Does Your Practice Need A Blog?
For some medical professionals, it’s the ultimate dream to start your own private practice. All through medical school you could be waiting for the…
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Self Doubt and Starting a Private Practice
The decision to start a private practice can be an anxiety ridden one for most therapists. Many therapists come to me saying things like,…
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Juggling Family Time and Building a Practice
As I have begun to build my practice this past year, something that is clear, and I’m sure resonates with everyone here, is the…
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The 4 Most Important Things I Learned While Starting My Private Practice
Truth be told, I never really considered opening up my own private practice. It was always an interest of mine to work in a…
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So, You Want To Go Into Business With Your Spouse…
“What is it like being Jeremy’s assistant?”… is one of the most abhorrent questions Kathryn is asked on a regular basis. We tell people…
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Jaime Masters is an Eventual Millionaire [reverse podcast] | PoP 342
Are you starting, growing or scaling your practice? Are you a specialist or a generalist? Do you know how important it is to slow…
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Busting Myths About Starting in a Private Practice While Pre-Licensed
In talking with numerous pre- and provisionally-licensed clinicians, I’ve found there are several misconceptions about getting into a private practice while being pre-licensed. These…
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Stop Volunteering
You need to stop volunteering. I’m serious, it’s draining you. You think it’s making an impact, but it’s not. In fact, you might be…
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Monthly Round Up Of Posts: November 2018
In the month of November we tackled topics such as how to market yourself as a consultant, how to run an online counseling practice…
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The Counselor in the Room: Attending a Conference Outside Your Field
In my previous article“The Unplanned Day of Networking” I recounted a day I took advantage of random encounters as opposed to actively overextending myself…
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Richard Chapo is an Internet Lawyer and You’re Doing Some Things Wrong | PoP 340
Do you have an attorney who understands business law in your state? Do you have safeguards in place to protect yourself online? Have you…
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Get Exposure for Your Practice Through In-Person Networking Events
A great way to increase the visibility of your practice and increase your clients is by networking. This can be carried out either in-person…
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It’s All About Relationships: Networking Locally to Build a Client Referral Base
Starting a private practice is exciting! It can also be daunting, overwhelming and exhausting. The concept is simple: rent a space, hold therapy sessions…
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Cindy Nicholson is the Course Whisperer | PoP 339
Do you have something to teach your clients? Have your ever thought about creating an online course? What could you teach audience and how…
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How to Market Yourself As a Consultant
When you look at marketing yourself as a consultant you should look at: What you already have set up. Growing your specialty – this…
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How to Improve Your Google Ranking
Are you wanting to improve your Google ranking? Q&A was part of Next Level Practice, the most supportive community for therapists starting a private…
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Loneliness in Private Practice is Real
This article could be a fear-based narrative about how important staying connected with other professionals is for you in private practice. We could look…
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Greg Higdon Used to Teach Latin and Now Knows A Lot About Money | PoP 338
Do you know the in’s and out’s of your income statement? Are you too afraid to look at the numbers because they don’t make…
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How To Promote Your Business On A Small Budget
One of the greatest challenges that startups and small business owners face is a low marketing budget. Even when you don’t have funds for…
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How to Get More Clients
Are you working full-time, but starting a private practice on the side? Q&A was part of Next Level Practice, the most supportive community for…
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5 Things to Accomplish Before Beginning Your Online Counseling Practice
Are you thinking about starting your own online private practice? Are you feeling nervous or uncertain about how best to get started? Not sure…
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A Step-by-Step Guide Through The Consulting Process
Assuming you have an email list, you have some sort of inbound marketing, you’ve grown a specialty and an audience, now it’s time to…
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What Manufacturing Companies Can Teach Private Practice Owners
I became accustomed to living in gray, both in my worldview and in my professional life. Then I was hired as an independent contractor…
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Katie Englert Started Practikat | PoP 337
Are you starting or growing your private practice? Struggling to find resources for your practice all over the web? Have you ever heard of…
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How to Market a Private Practice Workshop
Do you run workshops as part of your private practice, but you aren’t sure how to market them? Q&A was part of Next Level…
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How To Set Your Consulting Fees
One of the biggest questions that I get asked is ‘how do I set my fees for consulting?’ What Are You Already Making? If…
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Christopher Lochhead On Living A Legendary Life | PoP 336
Are you living a legendary life? What sort of entrepreneur are you? Are you designing your own life? In this podcast episode, Joe Sanok…
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Caring And Compassion Fatigue
There I was, having the same kinds of nightmares I ask my clients about. A week before, I had just witnessed my client in…
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Christopher Lochhead Wants You To Be a Small “E” Entrepreneur And He Hates Pickles | PoP 335
As an entrepreneur, do you focus on the problem or the solution? Do you think that being ‘different’ is a negative thing? What sets…
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Christopher Lochhead Wants Your Practice to Niche Down | PoP 334
How familiar are you with the term ‘niche’? How do you differentiate your business or the way you run it? Do you believe in…
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Instagram Stories And Highlights: How You Can Use Them To Showcase Your Practice
I love using Instagram stories to share information about my practice and my services. I want to share a small breakdown of how I…
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It’s A Marathon, Not A Sprint: The Reason Why Energy Conservation Is Important
Making the decision to go into private practice is an anxiety inducing endeavor. In my experience consulting with a number of therapists over the…
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Monthly Round Up Of Posts: October 2018
In the month of October we had a diversity of articles talking about how to decorate your office with purpose to using a virtual…
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How to Run an Online Counseling Practice
Are you wanting to get involved in online counseling? Q&A was part of Next Level Practice, the most supportive community for therapists starting a…
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The Unplanned Day Of Networking
Some people may consider networking to be a necessary evil in the professional world. It doesn’t have to be a daunting task. Occasionally opportunities…
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Here Is The Consulting Framework You’ve Been Waiting For
What is consulting? We hear this all over the place in the business world but what is consulting really? So often we hear the…
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Dr B Craven Has A Super Huge Mega Practice | PoP 333
Are you dreaming of starting your own group practice? Not sure about how to get started? Keen to hear from someone who did it…
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7 Email Marketing Tips For Private Practices
Email marketing is one of the best tools to spread your outreach and raise awareness of your private practice. However, it’s more in how…
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Quick Tips For Networking
When I volunteered to write blog posts for another therapist’s page, I was excited. I like being able to connect with new people and…
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How To Add A New Niche To Your Private Practice
As private practice business owners, we often hear how important it is to niche down. There are lots of good reasons to pick one…
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I Hired My First Clinician, Now What?
If you’re reading this, maybe you’ve already taken the plunge and hired your first clinician. If so, congratulations are in order! You were probably…
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3 Ways To Get Paid More Without Working Harder
“How to I get paid more?” is a question that I am asked on a weekly basis by clinicians from all over the country….
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Why Linking Your Social Media Posts To Your Blog Is Important
We have all heard it before, the importance to blog! Blogging is a way to easily share your expertise and a way to help…
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How To Set Up A Membership Community And Earn A Passive Income
We’re talking all about membership communities, how do you start, grow and automate it? I’m going to tell you exactly how I started a…
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An Abundance Mentality And Your Ideal Client
Have you ever talked to your clients about the difference between a scarcity consciousness and an abundance mentality? Here’s the example that I use…
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Decorating Your Private Office With Purpose
First impressions are everything! This is important to remember when planning to decorate your office. You don’t have to have a degree in interior…
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Sarah Cheek Applied LEAN To Laundry And Home Life Is So Much Easier | PoP 332
Have you ever heard of LEAN and wondered how you can implement it into your life? Are you looking for processes to make your…
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Networking Guide For Therapists
Therapists usually have one thing in common…. They hate selling themselves! So it’s no surprise that networking can be intimidating and challenging for most…
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How to Use a Virtual Assistant to Grow Passive Income
You hear about virtual assistants on podcasts and blogs. People are always talking about virtual assistants, but how do you actually find a virtual…
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Alternative Growth Methods to Expanding into a Group Practice
Are you currently in private practice, but are not wanting to expand into a group practice? Q&A was part of Next Level Practice, the…
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6 Reasons To Add Online Counseling To Your Practice
Have you been thinking about adding online counseling to your in-person practice? Or are you looking to start your own practice and are thinking…
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The Importance of Investing in Yourself
It is so exciting to finally have your private practice started! Congratulations! I know the money is tight right now. Maybe you were able…
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Social Media Sprint: How To Optimize Twitter And Instagram | PoP 330
Does your ideal client spend a lot of time on Twitter and/or Instagram? Do you know how to use Twitter to effectively market your…
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When to Leave Your Full-Time Job for Private Practice
Are you currently in part-time private practice and in a full-time job? Q&A was part of Next Level Practice, the most supportive community for…
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Social Media Sprint: How To Optimize LinkedIn And Pinterest | PoP 329
Are you wanting to have more of a business presence on social media? Are you aware of the benefits LinkedIn could have to your…
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The Benefits Of Starting A Counseling Practice In A Small Town
After working in “the big city” for many years of my career I decided to take a big risk. I left my job and…
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Social Media Sprint: How To Optimize Facebook | PoP 328
Do you have a Facebook business page but you’re not sure what to post? Are you posting content that is relevant to your ideal…
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Embracing Entrepreneurial Anxiety
The waters may be cold but you still need to jump in and swim. This line came to my mind this past weekend when…
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How Therapists Can Do Social Media Right
By now, you’ve heard time and again that businesses need to be active on social media to attract new audiences and maintain engagement with…
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Introduction To Generating A Passive Income
Unit 1 Of The Passive Income Series We’re going to be talking about all things passive income: When should you use it in your…
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How to Prepare for Private Practice in Grad School?
Are you currently in Grad School, but are wanting to go into private practice when you graduate? Q&A was part of Next Level Practice,…
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Monthly Round Up Of Posts: September 2018
In the month of September we had wonderful articles talking about everything from how to deal with no-show clients to how to get your office…
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Laura Long Helps Badass Brands | PoP 326
Are you stuck with an idea and not sure how to execute it? Do you feel like you may have some analysis paralysis? Do…
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A Few Practical Tips That Helped Me Establish My Paper & Process Systems
I’ve been in private practice for almost two years now and there have been so many new things that I’ve had to learn along…
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Who Needs Online Counseling?
Why would anyone need online counseling? I asked myself the same thing in early 2016…. At that time, I had a coworker who was…
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20 Podcasts To Listen To Now
I’m going to share with you my favorite podcasts. Of course I love my own podcast, the Practice of the Practice podcast where we help people have innovative ideas to start, grow, and scale their private practices. This is for people that have a counseling private practice, massage therapy, chiropractors, attorneys – all sorts of people with a private practice….
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3 Easy Ways to Generate Ideas for Content Marketing
Content marketing is a great way to bring ideal clients into your practice. However, if you’re not familiar with the process of creating content…
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Should I Give My Private Practice a Generic Name?
Are you in the process of naming your private practice? Q&A was part of Next Level Practice, the most supportive community for therapists starting…
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Importance of Building Community
When I first started my private practice and hung up my shingle (ahem, published my website), I thought I was ready. I’d recently moved…
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Getting Your Office Ready!
When starting out my private practice, I was initially subleasing. But as my practice grew, it was time to find my own office space!…
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What Rate to Charge for Consulting
Do you wonder what rate to charge as a consultant? Q&A was part of Next Level Practice, the most supportive community for therapists starting…
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3 Tips on Adding Services To Your Practice
In the growth of each business there comes a time to add new services. Adding services is a big undertaking that requires thoughtful systems,…
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How To Determine If It’s Time To Hire An Administrative Assistant
As I start the beginning of a new school year, my work load really begins to increase. I’m so thankful that I spent time…
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How to Stay Motivated When You Start Your Practice
You have put in hours setting up your private practice, creating marketing materials, networking with other professionals, researching the necessary business tools, setting up…
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Tara McMullin Creates Economic Powerhouses | PoP 323
Have you ever thought about your business having the potential to become an economic powerhouse? Are you wondering how to better connect with your…
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How To Transition Mid-Career To A Counseling Practice
Like many other professions in the mental health field, clinical counseling through a private practice is exceedingly rewarding. You help people, working with them…
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Monthly Round Up Of Posts: August 2018
In the month of August we started an insightful Marketing Strategies series which looks at different types of marketing and how you can optimise…
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Marketing Strategies: How to Optimise Your Website
This is unit 3 of this marketing series and we’re going to be covering what you need to do to optimise your website. Two…
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Where To Invest Your Time And Money To Get The Best ROI | PoP 321
Are you just starting a practice and not sure where to invest your time and money so that you can get the best ROI?…
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Darrell Darnell Started A Podcast And Then Everything Changed | PoP 320
Are you wondering about whether or not a podcast will be good for your practice? Is it worth engaging listeners on this platform? Maybe…
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Marketing Strategies: Types of Marketing in Private Practice
This is unit 2 of this marketing series and we are going to talk about different marketing strategies. Two Ways People Decide To Work…
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Marketing Strategies: ‘At’ Versus ‘With’ Marketing
This is part 1 of the marketing series for private practices and we’re going to look at Marketing Strategies: ‘At’ versus ‘With’ Marketing. ‘At’…
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Ways to Keep Focused When Starting a Private Practice
You did it! You finally took the plunge and started your own private practice. Now what? How do you keep focused when starting a private…
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How to Schedule Your Day
Wonder how to schedule your day? Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this…
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Perry Rosenbloom Asks Joe Sanok Some Difficult Questions About Running A Private Practice I PoP 318
Are you stumped for ideas on how to get people through the doors of your private practice? Ever wondered how successful private practice owners…
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Is a Mastermind Right for You? BONUS
Are you wanting to grow your private practice into a group practice? Do you currently run a six- to seven-figure practice, and are wanting…
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Business Development: How to Start a Group Private Practice
Today I am addressing a few questions I often receive about starting a group private practice. Percentage Split Within A Group Practice On-boarding Phase…
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How do You Allocate Time When Building Your Practice?
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based…
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Rent Options for Private Practice
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based…
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Gordon Brewer Interviews Joe Sanok On Running A Business I PoP 317
Are you working in an agency and wondering whether you can start your own business by having your own private practice? Does the thought…
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How to Maintain a Personal Touch Via a Virtual Assistant
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based…
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