Social Media Sprint: How To Optimize Twitter And Instagram | PoP 330
Does your ideal client spend a lot of time on Twitter and/or Instagram? Do you know how to use Twitter to effectively market your…
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When to Leave Your Full-Time Job for Private Practice
Are you currently in part-time private practice and in a full-time job? Q&A was part of Next Level Practice, the most supportive community for…
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Social Media Sprint: How To Optimize LinkedIn And Pinterest | PoP 329
Are you wanting to have more of a business presence on social media? Are you aware of the benefits LinkedIn could have to your…
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The Benefits Of Starting A Counseling Practice In A Small Town
After working in “the big city” for many years of my career I decided to take a big risk. I left my job and…
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Social Media Sprint: How To Optimize Facebook | PoP 328
Do you have a Facebook business page but you’re not sure what to post? Are you posting content that is relevant to your ideal…
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Embracing Entrepreneurial Anxiety
The waters may be cold but you still need to jump in and swim. This line came to my mind this past weekend when…
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How Therapists Can Do Social Media Right
By now, you’ve heard time and again that businesses need to be active on social media to attract new audiences and maintain engagement with…
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Introduction To Generating A Passive Income
Unit 1 Of The Passive Income Series We’re going to be talking about all things passive income: When should you use it in your…
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How to Prepare for Private Practice in Grad School?
Are you currently in Grad School, but are wanting to go into private practice when you graduate? Q&A was part of Next Level Practice,…
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Monthly Round Up Of Posts: September 2018
In the month of September we had wonderful articles talking about everything from how to deal with no-show clients to how to get your office…
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Laura Long Helps Badass Brands | PoP 326
Are you stuck with an idea and not sure how to execute it? Do you feel like you may have some analysis paralysis? Do…
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A Few Practical Tips That Helped Me Establish My Paper & Process Systems
I’ve been in private practice for almost two years now and there have been so many new things that I’ve had to learn along…
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Who Needs Online Counseling?
Why would anyone need online counseling? I asked myself the same thing in early 2016…. At that time, I had a coworker who was…
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20 Podcasts To Listen To Now
I’m going to share with you my favorite podcasts. Of course I love my own podcast, the Practice of the Practice podcast where we help people have innovative ideas to start, grow, and scale their private practices. This is for people that have a counseling private practice, massage therapy, chiropractors, attorneys – all sorts of people with a private practice….
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3 Easy Ways to Generate Ideas for Content Marketing
Content marketing is a great way to bring ideal clients into your practice. However, if you’re not familiar with the process of creating content…
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Should I Give My Private Practice a Generic Name?
Are you in the process of naming your private practice? Q&A was part of Next Level Practice, the most supportive community for therapists starting…
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Importance of Building Community
When I first started my private practice and hung up my shingle (ahem, published my website), I thought I was ready. I’d recently moved…
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Getting Your Office Ready!
When starting out my private practice, I was initially subleasing. But as my practice grew, it was time to find my own office space!…
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What Rate to Charge for Consulting
Do you wonder what rate to charge as a consultant? Q&A was part of Next Level Practice, the most supportive community for therapists starting…
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3 Tips on Adding Services To Your Practice
In the growth of each business there comes a time to add new services. Adding services is a big undertaking that requires thoughtful systems,…
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How To Determine If It’s Time To Hire An Administrative Assistant
As I start the beginning of a new school year, my work load really begins to increase. I’m so thankful that I spent time…
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How to Stay Motivated When You Start Your Practice
You have put in hours setting up your private practice, creating marketing materials, networking with other professionals, researching the necessary business tools, setting up…
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Tara McMullin Creates Economic Powerhouses | PoP 323
Have you ever thought about your business having the potential to become an economic powerhouse? Are you wondering how to better connect with your…
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How To Transition Mid-Career To A Counseling Practice
Like many other professions in the mental health field, clinical counseling through a private practice is exceedingly rewarding. You help people, working with them…
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Monthly Round Up Of Posts: August 2018
In the month of August we started an insightful Marketing Strategies series which looks at different types of marketing and how you can optimise…
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Marketing Strategies: How to Optimise Your Website
This is unit 3 of this marketing series and we’re going to be covering what you need to do to optimise your website. Two…
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Where To Invest Your Time And Money To Get The Best ROI | PoP 321
Are you just starting a practice and not sure where to invest your time and money so that you can get the best ROI?…
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Darrell Darnell Started A Podcast And Then Everything Changed | PoP 320
Are you wondering about whether or not a podcast will be good for your practice? Is it worth engaging listeners on this platform? Maybe…
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Marketing Strategies: Types of Marketing in Private Practice
This is unit 2 of this marketing series and we are going to talk about different marketing strategies. Two Ways People Decide To Work…
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Marketing Strategies: ‘At’ Versus ‘With’ Marketing
This is part 1 of the marketing series for private practices and we’re going to look at Marketing Strategies: ‘At’ versus ‘With’ Marketing. ‘At’…
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Ways to Keep Focused When Starting a Private Practice
You did it! You finally took the plunge and started your own private practice. Now what? How do you keep focused when starting a private…
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How to Schedule Your Day
Wonder how to schedule your day? Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this…
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Perry Rosenbloom Asks Joe Sanok Some Difficult Questions About Running A Private Practice I PoP 318
Are you stumped for ideas on how to get people through the doors of your private practice? Ever wondered how successful private practice owners…
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Is a Mastermind Right for You? BONUS
Are you wanting to grow your private practice into a group practice? Do you currently run a six- to seven-figure practice, and are wanting…
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Business Development: How to Start a Group Private Practice
Today I am addressing a few questions I often receive about starting a group private practice. Percentage Split Within A Group Practice On-boarding Phase…
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How do You Allocate Time When Building Your Practice?
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based…
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Rent Options for Private Practice
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based…
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Gordon Brewer Interviews Joe Sanok On Running A Business I PoP 317
Are you working in an agency and wondering whether you can start your own business by having your own private practice? Does the thought…
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How to Maintain a Personal Touch Via a Virtual Assistant
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based…
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Monthly Round Up Of Posts: July 2018
In the month of July we had a look at whether or not you should use your own name in your counseling practice. We…
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In-Session Time Management
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based…
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When and How to Work On Your Business Ideas
One of the biggest questions that I get is ‘when do I work my big idea?’ Maybe you have a private practice and it’s…
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How do You Network With ‘Cold’ Contacts?
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based…
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Can You Work Full-Time While Building a Group Practice
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based…
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Content Audit For Local SEO
Local SEO is a unique breed of “cat.” The ranking factors are just different than in regular SEO, because consumers are looking for a…
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Exercise To Create And Understand Your Brand Persona
In this video I’m going to share with you an exercise that will help you get into the mind of your ideal client and…
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What is Involved in Adding a 1099 to Your Practice?
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based…
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Joanne Kim On The Six Steps To Start A Private Practice I PoP 314
Are you stuck in a job that is draining you emotionally and physically but you are just lacking motivation or guidance on how to…
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How to Market Your Private Practice Online
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based…
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When To Leave A Full-Time Job With Patrick Schultz I PoP 313
Still working a full-time job and dreaming about the day you hand in your resignation? Is there a support system or network of people…
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Five Business Development Ideas Within The Scaling Phase of Practice
During the scaling phase there’s a number of things that you need to do, but the first thing is five mindsets that you need…
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Should You Use Your Own Name in Your Counseling Business Name?
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based…
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Jennifer DiGennaro got Seven Clients in Her First Month I PoP 312
Are you on the fence about getting started because you don’t have everything perfectly set up yet? Not quite sure how you can get…
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Personal Versus Business Listing on Psychology Today
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based…
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Networking that is not Slimy with Theresa Leskowat I PoP 311
How do you plan on growing your business? Do you believe in the power of networking or do you think it comes across as…
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Three Business Development Strategies Within the Growth Phase of Private Practice
In this video I’m going to show you the three ways that you can get through the growth phase of your private practice. The…
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How do You Network?
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based…
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Kim Parker on Having a Part-Time Private Practice and a Full-Time Job I PoP 310
Are you currently working in a full-time job but dreaming of starting your own private practice? Do you think your goals to open your…
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When do You Know You’re Ready to Add a Clinician to Your Practice?
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based…
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Monthly Round Up Of Posts: June 2018
In the month of June we featured some great posts along with an exciting series on ‘How to Start a Million Dollar Practice with…
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How to Grow Fast and Leave your Full Time Job with Lindsey Huttner I PoP 309
Are you wondering how you can leave your full time job? Is there a cheat sheet that can help me figure out whether I…
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How to Get Your Name Out
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based…
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Six Essentials for Blogging
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based…
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Anisha Shah on Building Self Confidence When Starting a Practice I PoP 308
Have you just started your private practice and are not sure how to get your name our there? Do you struggle with self confidence?…
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Tips to Improve Your Website (Part 2)
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based…
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Pros and Cons of Being Apart of Business Network International (BNI)
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based…
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Liz Witmer on Attracting Creative Clients I PoP 307
Are you starting or growing a private practice? Have you been wondering about what to name your practice? Do you know where you can…
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An Overview of Private Practice Business Development
In this video, I’m going to share with you the three phases that every private practice goes through: the start phase, the growth phase,…
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How to Get Referrals in Private Practice
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based…
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How to Use G-Suite so it’s HIPAA compliant with Gordon Brewer I PoP 306
Are you looking for a better way to manage your email inbox? Do you find yourself spending a lot of time doing the same…
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Tips to Improve Your Website (Part 1)
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based…
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How to Start a Million Dollar Practice with Kasey Compton: People are the Difference 5 of 5 | PoP 305
Do you want to grow your practice into a million-dollar practice? Do you know what to look for when hiring clinicians? Do you know…
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What Platforms Can You Use to Schedule Posts on Social Media?
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based…
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How to Start a Million Dollar Practice with Kasey Compton: How to Make a Profit 4 of 5 | PoP 304
Do you want to grow your practice into a million-dollar practice? Do you know what financial formulas you need to be focusing on? Do…
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How to Start a Million Dollar Practice with Kasey Compton: Processes to Scale 3 of 5 | PoP 303
Do you want to grow your practice into a million-dollar practice? Do you feel like your private practice is efficient and effective? Are there…
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The Legal Side of Marketing
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based…
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How to Start a Million Dollar Practice with Kasey Compton: Planning Phase 2 of 5 | PoP 302
Do you want to grow your practice into a million-dollar practice? Have you done sufficient market research in your area? Do you know how…
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How to Start a Million Dollar Practice with Kasey Compton: Start with Purpose 1 of 5 | PoP 301
Do you want to grow your practice into a million-dollar practice? Do you know what’s involved in getting your practice to that stage? Do…
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How to Handle Intake Calls
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based…
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How Regularly Should You Post to Facebook / Your Blog?
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based…
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Monthly Round Up Of Posts: May 2018
In the month of May, we witnessed the exciting start to the series ‘How I Grew My Practice to a Waitlist in Six Weeks’….
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How to Use Internal Links
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based…
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How to Repurpose Content
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based…
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Stacey Brown Randall Wants You to Grow Through Referrals | PoP 299
Do you struggle to build relationships with possible referrals? Are you unaware of the difference between prospecting, marketing, and referral processes? Do you know…
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Gifts for Referrals
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based…
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Robin Waite Wants You to Have a Fearless Business | PoP 298
Do you sometimes get stuck with the business side of owning a private practice? Are you not sure what to spend money on when…
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The Ins and Outs of an Email Tripwire
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based…
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Why Your Business Needs a Welcome Video & How to Nail Making It
We are sure that, by now, you have recognized a growing trend of making video content. If you thought it was just reserved for…
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Adding Clients to Your Private Practice
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based…
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Jeremy Zug Wants You to be LEAN | PoP 297
Do you understand the key processes of your business? Are these processes optimised and as efficient as possible? Do you consistently analyse how to…
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How to Build Your Private Practice
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based…
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How I Grew My Practice to a Waitlist in Six Weeks: Support Network
In my last post I discussed how niching down was vital to me growing my practice to a waitlist in six weeks. With my…
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What Are the Benefits of Virtual Assistants?
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based…
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Why You Need a Vision Statement (and How to Get Started)
Your practice needs a mission and a vision statement. No, not a ‘yea…it’s in my head’, or ‘I pretty much have a plan’…
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Sheri Fitts Says That Fortune Favors the Fast | PoP 296
Do you struggle marketing yourself? Are you able to connect with your ideal client? Do you find that you’re taking your business (or yourself)…
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How I Grew My Practice to a Waitlist in Six Weeks
I’ll never forget the moment that my Psychology Today profile went live and I publicly announced my practice to friends and family. The fact…
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What Content Can You Use For Facebook Live?
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based…
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Lifetime Value of a Customer, Ideal Clients, and Getting more Clients with Harvard Professor Sam Mallikarjunan PoP 295
Have you worked on optimising your customer conversion process of late? Are your blog posts directed at convincing your ideal client that they need…
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6 Necessary Mindsets to Succeed in Starting or Scaling A Practice
There are clear distinctions in the minds of those who reach their business goals and those who don’t. If I could summarize what I…
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Marketing Through a Public Presentation
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Alison answers the question based…
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