Design and Branding for a Group Private Practice | MP 82
Why should you consider bringing your personality into the branding of your practice? How do brand style guides ensure consistency? What are some marketing…
Read MoreMarketing Podcast
Design Sprint 4 of 4: 10 Tips for Great Print Design | MP 81
Are you needing to revamp your print design processes? Which printing process should you use? In print design, why should you limit your color…
Read More
Design Sprint 3 of 4: 10 Tips for Great Digital Design | MP 80
Why should you stick to a small color scheme in your digital designs? How do you use hierarchy to order your digital content? What…
Read More
Design Sprint 2 of 4: 10 Tips for Great Web Design | MP 79
Which is better for your website, scrolling or clicking? Why should you use photos of people but steer away from stock images? How can…
Read More
Design Sprint 1 of 4: Ten Tips for Great Logo Design | MP Episode 78
What is the relationship between a great logo and effective branding? How do you want your brand to make people feel? Why should there…
Read More
Joe Sanok On Why “Thursday is the New Friday” | MP 77
Is the narrative that the world has given you aligned with what you want for yourself? How can you reclaim your time and energy…
Read More
Dallin Cottle on the Importance of High-Velocity Marketing | MP 76
How can high-velocity marketing help you transform the efficiency of your marketing strategies? What is the connection between bringing your message and putting out…
Read More
Vikrant Shaurya on How Writing a Book Establishes Your Authority | MP 75
Are you thinking about writing a book? How does writing a book make you an authority in your business sector? Can publishing a book…
Read More
Henry Kaminski Jr. on Why Branding is a Gut Feeling People Get About You | MP 74
How does your story connect to your clients’ stories? Can this connection boost your conversion? What makes a good funnel for sales versus a…
Read More
Mickie Kennedy on How to Write a Captivating Press Release That Will Increase Conversions | MP 73
Are you interested in learning how to create successful press releases? What makes a press release attract proper media attention? How can you work…
Read More
8 Design Mistakes to Avoid | MP 72
How many different fonts should you use within your marketing materials? What is the difference between CMYK and RGB and why is this important…
Read More
Meredith Kallaher Shares 3 Secrets to an Effective Facebook Ads Strategy | MP 71
How can you get past the new iOS update and still convert clients through Facebook? Which aspects of marketing should you outsource to your…
Read More
Brandi Bernoskie on How to Ensure Your Website is Talking to Your Ideal Client | MP 70
Why is your digital experience more important than your digital presence? What are the benefits of trying out new technologies in marketing? What are…
Read More
Gabrielle Dolan on Why People Are Interested in Your Stories | MP 69
What is the power behind storytelling in business? Which stories of yours are the most successful ones? What are the stories that you should…
Read More
Shannyn Lee on Why ‘Sales’ isn’t a Bad Word | MP 68
As a counselor, do you sometimes struggle to have the money discussion with your clients? What are the benefits of specialization? How can you…
Read More
Shauna Armitage on How to Create a Relationship Marketing Funnel | MP 67
Do you use a relationship marketing funnel or the traditional inbound funnel? Why should you consider making the switch to a relationship marketing funnel…
Read More
Seth Donlin on How to Be Vulnerable in Your Marketing | MP 66
How can leaders and business owners authentically incorporate storytelling into their marketing through social media posts? What are some shared mindsets that successful and…
Read More
Jena Bagley, from Aweber, on How Email Marketing Can Scale Your Business | MP 65
How often do you make use of email marketing? What are some benefits that your practice can enjoy by utilizing this form of email…
Read More
Nikki Nash on How to Keep Marketing Simple | MP 64
Why should profit and purpose go hand-in-hand? How is marketing surprisingly similar to dating? What does it take to create a limitless mindset? In…
Read More
5 Tips on Branding Your Practice | MP 63
Why is brand consistency important to building trust in your clients? How can you add a personal spin to your branding? What are some…
Read More
10 Ways Design Can Transform Your Marketing | MP 62
What can help you drive the success of your business? What are the most significant elements within your content marketing strategy? How can design…
Read More
Tips and Ideas on How to Create a Letter Logo | MP 61
Are you in the process of creating a logo for your business, or perhaps you’d like to redesign your current logo? Are you wondering…
Read More
How to Create a Design Budget | MP 60
Are you revaluing your design budget? What are aspects that you should focus on when you are adding funds to your design budget? When…
Read More
Melissa Berrios on Why Content is Your Storefront | MP 59
Why is your content the gateway to customers interacting with your brand and your business? How can you achieve a higher organic reach over…
Read More
Colin Jeffries on the Difference Between Being a Marketer Vs. a Provider | MP 58
Do you know what a brand style guide is? Why is it important to create one for your business? What are some of the…
Read More
How to Create a Brand Style Guide | MP 57
Do you know what a brand style guide is? Why is it important to create one for your business? What are some of the…
Read More
Whitney Owens on How to Market a Cash-Pay, Faith-Based Practice | MP 56
Are you thinking about starting a faith-based practice? How can you set up a faith-based practice that appeals to both people who are religious…
Read More
Julie Broad on How to Elevate Your Brand Through Writing a Book | MP 55
Why should you consider your books as a tool instead of a marketing endgame? What should you not do when writing a book for…
Read More
Tobin Lehman on Continuing to Improve Your Marketing Strategy in the Midst of Rapid Change | MP 54
Is there a simple and easy system you can use to test the efficacy of your marketing? Why should you focus more on short-term…
Read More
Adrienne Visser on How to Write Copy that Converts | MP 53
Do you wrestle with writing copy? What are some professional copywriting tips on writing blog posts and emails? How can you use AB testing…
Read More
How to Integrate Your Branding into All Aspects of Your Company | MP 52
How is your branding theoretical and visual? What can you do to integrate your theoretical and visual branding in a way that best connects…
Read More
5 Elements of Every Successful Website Homepage | MP 51
How can you convert clients through having a sleek navigational system? What benefits does having an engaging design on your website do for your…
Read More
Richard Lau: A Logo is a Name and a Feeling, Not an Explanation | MP 50
Why is it important to design your logo after your business is set up, rather than before? Does logo complexity encourage or disrupt a…
Read More
Spencer Brooks Wants You to Talk to Your Ideal Client About Your Marketing | MP 49
Have you ever heard of the user journey? How can paying closer attention to the wording that your customers use about your marketing support…
Read More
Leanne Hayes on What Makes a Good Website and Great Branding | MP 48
Why is brand consistency important for building trust between the company and its audience? Are there pillars of web design to make sure to…
Read More
Suzanne Tulien on Why Branding is a Set of Perceptions | MP 47
What is the difference between your brand and your logo? Why is it important to develop your brand first before marketing? Are there ways…
Read More
How to Choose Colors and Fonts to Match Your Branding | MP 46
How do you choose the right colors and fonts for your logo, website, and other branding pieces? Which emotions do certain colors elicit? What…
Read More
How to Design for Your Target Audience | MP 45
Why is identifying your target audience crucial to the way you create your design elements? How can putting your personal preferences aside help you…
Read More
8 Reasons It Might Be Time for a New Logo | MP 44
How long ago was your logo designed? Is it simple and easy to read? Does your logo represent your brand as of right now?…
Read More
Here’s Why You NEED a Logo | MP 43
How can you grab the attention of your customers and create a good first impression? What is the foundation for your brand identity? How…
Read More
Want a Great Website? Follow These 10 Tips | MP 42
Are you wanting to improve conversion rates through your website? What changes can you make on your website in order to maximize your client…
Read More
6 Elements to Include in Your Brand Style Guide | MP 41
How can you ensure consistency in your branding even when you change designers? What systems can you put in place to ensure that whoever…
Read More
14 Sources of Inspiration to Keep you Creatively Inspired | MP 40
Are you needing a hit of creative inspiration? Inundated with different websites and no idea where to start? What are some good staple websites…
Read More
9 Ways to Improve Your Social Media Design | MP 39
Considering updating your social media platforms and need some professional advice on how to go about it? What are some top design tips that…
Read More
LaToya Smith on Why You Should Tell More Stories | MP 38
Are you a business owner seeking ways in which to better connect with your audience? How can you create a meaningful relationship between your…
Read More
11 Best Practices When it Comes to Design | MP 37
Are you considering changing up the designs of your branding? Do you run your own business and tackle the creative side of design? What…
Read More
Digital Versus Print Design: 6 Things to Consider | MP 36
Are you wanting to expand your marketing but not sure about the design? Do you want to learn more about the ins and outs…
Read More
9 Tips on How to Create Stand Out Podcast Art | MP 35
Are you looking to revamp your podcast art? Are you planning on starting your own podcast? Have you considered how to create eye-catching podcast…
Read More
The Meaning of Color in Branding | MP 34
Are you curious about the world of color, and learning how to utilize it to help expand your business? As a marketer, what would…
Read More
Jessica Tappana on Why Improving SEO Starts with Your Ideal Client | MP 33
Have you identified your ideal client? How can knowing your target audience help you to improve your SEO? What can you do to optimize…
Read More
5 Tips on How to Improve Communication with Your Designer | MP 32
As a marketer, how can you communicate your ideas to your designer? As a designer, how can you communicate your needs to the marketer? …
Read More
5 Effective Ways to Brand Your Small Business | MP 31
Why do small businesses often overlook branding and why is this a mistake? How can branding help your small business? What are the 5…
Read More
Robert A. Belle on How Creativity Equals Your Identity | MP 30
What should you do to embrace both your creative side and your more structured side? How can you effectively monetize your creative ideas? Why…
Read More
The Psychology Behind Branding | MP 29
Do you understand the significance of branding? What is the power of branding? How can you align your brand with the values of your…
Read More
Ryan Cote on How Digital Marketing has Levelled the Playing Field for Small Businesses | MP 28
Should you have both print and digital marketing for your business? What are the best ways to find your online audience? How can you…
Read More
Essential Tips for DIY Design | MP 27
Is your design budget a bit tight? Are you thinking of doing your own designs? What sites and tools will really help you with…
Read More
The Importance of Typography | MP 26
What is typography and why is it important? What are some of the important terminologies in the world of typography? Which typography tips and…
Read More
Blair Badenhop on Honoring Your Intuition | MP 25
When it comes to your branding, are you being authentically you? Is your messaging coming through clearly on your website and targeting the correct…
Read More
5 Benefits of Outsourcing Design | MP 24
Have you been trying to do all of your design and marketing yourself? What if you spent all of that time growing your business…
Read More
Carrie Sears on Why Branding Matters | MP 23
Are you in the process of creating a new brand? Do you have a brand that you’re not happy with? What actions can you…
Read More
A Look at Branding Before and After COVID-19 | MP 22
Have you noticed a change in the marketing content you’re seeing at the moment? How can you use social media to help your business,…
Read More
Courtland McPherson’s Branding Story About a Little Red Telescope | MP 21
What is unique about your product or service? How you do stand out from your competitors? How can you integrate your personal story into…
Read More
The 5 Step Branding Timeline | MP 20
What is unique about your product or service? How you do stand out from your competitors? What is your brand personality? In this podcast…
Read More
11 Design Trends You Need to Know About | MP 19
Do you want your marketing to be on-trend? What are the top design trends of 2020? Which trends can be used best in different…
Read More
9 Common Logo Design Mistakes | MP 18
Why is a logo so important to your brand? Should you be drawing inspiration from current trends when it comes to your logo design?…
Read More
Coloring Your Way to Better Branding | MP 17
How can the color of your branding affect your business? What kind of colors should you use for different aspects of your business? How…
Read More
10 Web Design Mistakes to Avoid | MP 16
How does highlighting your CTA in a specific color across your website improve the user experience? Why is important that you don’t use too…
Read More
Basic Terminology You Need to Know | MP 15
Do you know what the term branding encompasses? Why is it important to have a brand style guide? What is resolution and why is…
Read More
Laura Elyse on Branding and How Less is More | MP 14
What is branding? What are things to expect when working with a designer? What are a few things to consider when you are looking…
Read More
Kelly Davidson on the Challenges of Entrepreneurship and Focusing on Your ‘Why’ | MP 13
What are some challenges of entrepreneurship? What message does your brand convey? What are some questions you can ask yourself that will give you…
Read More
Marike Braybrooke on Building an Authentic Brand | MP 12
What is your vision and mission? How are you going to communicate your core values to your potential clients? How do you manage expectations…
Read More
Jade Rennie on Timeless Branding and Dealing with Criticism | MP 11
What does branding fully encompass? How can you make sure that your brand style is evident across all elements of your business? What can…
Read More
FAQ 4/4: When Should You Rebrand? | MP 10
Does your brand feel outdated? Are you no longer attracting your ideal client? Is a complete rebrand necessary or can you just update a…
Read More
FAQ 3/4: If You Own Two Businesses, Should Their Branding Be the Same? | MP 09
What do you think branding is? Do you have two businesses but are not sure whether you can use the same branding for both?…
Read More
FAQ 2/4: Should You Include Your Branding on Social Media? | MP 08
How much of your branding should be put on your social media? Are you branding on social media correctly? What platforms should you be…
Read More
FAQ 1/4: What Brand Colours & Imagery Should You Choose for Your Website? | MP 07
How do you choose your brand colours? What kind of pictures should you use on your website? What will resonate most with your audience?…
Read More
A Full Brand Strategy for a Private Practice | Branding Series 5 of 5 | MP 06
What does a brand strategy for private practice look like? When should you hire a virtual assistant? When should the owner step back from…
Read More
What To Get To Brand A Practice | Branding Series 4 of 5 | MP 05
What print material should you include in your marketing? Which materials are crucial to have? How can you take your print marketing to the…
Read More
How To Use Social Media To Grow A Practice | Branding Series 3 of 5 | MP 04
How can you use social media for private practice? What social media channels should you use? What design elements would you recommend for social…
Read More
Website and Your Customer’s Experience | Branding Series 2 of 5 | MP 03
What are some website best practices? How can you enhance your customer’s experience on your website? Are pop-ups a good idea? In this podcast…
Read More
Logos and First Impressions | Branding Series 1 of 5 | MP 02
Why does having a good logo matter? What makes a bad logo? What are the best first impressions in branding? In this podcast episode,…
Read More
Introduction To The Marketing in Practice Podcast | MP 01
Where do you start when designing and marketing a private practice? Do you need some branding inspiration? How exactly do you market a private…
Read More