Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based on how you teach group therapy skills.
How do you help your folks build a group therapy skills?
Within a private practice, when you have a group practice, you want to view your 1099 contractors – which is what I have – as colleagues, not w2 employees. In most group practices, what you’re trying to do is develop them as colleagues. So, I see it as opportunities. For example, Steve is someone who does a lot of substance abuse counseling, and he may have an opportunity for a men’s group. I’ll walk with him through what it’s going to take to launch that and do the marketing. But, because he’s a contractor, he’s responsible for his own therapeutic development and his own abilities to run groups.
So, I don’t do a lot of the actual coaching on therapy as much as: ‘How do I get them clients?’ ‘How do I make sure that they’re really articulating their brand?’ ‘Learning how to speak on the radio / for the paper / get that free media’. But I’m not going to be going in there and saying, “Well, let’s talk about the method”. But, what I will do, for example, I will say, “Hey, I got this whole training, and the DVDs, all you have to do is to pay to order the tests. If you want to use it, you can let me know”. And then it’s an opportunity for them, which is a totally different mindset.
Joseph R. Sanok, MA, LLP, LPC, NCC
Joe Sanok is an ambitious results expert. He is a private practice business consultant and counselor that helps small businesses and counselors in private practice to increase revenue and have more fun! He helps owners with website design, vision, growth, and using their time to create income through being a private practice consultant. Joe was frustrated with his lack of business and marketing skills when he left graduate school. He loved helping people through counseling, but felt that often people couldn’t find him. Over the past few years he has grown his skills, income, and ability to lead others, while still maintaining an active private practice in Traverse City, MI. To link to Joe’s Google+ .