How to Get to the Next Level of Private Practice | March 2019 Monthly Income Report

How to Get to the Next Level of Private Practice | March 2019 Monthly Income Report

We helped a ton of private practices this month! Check out these numbers:

But even better, I got to go to the Front Row Dads retreat in Austin, hang out with Jay Papasan, Jaime Masters, Hal Elrod and Jon Vroman! It was amazing! Then I went on spring break with my kids and wife to Disney and got to hang with Kelly Higdon, Veronica Cisneros, and Allie Casazza. Holy cow, what a month! And I got a Yoda mask for a YouTube series launching in May.

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Such awesome friends! My wife @cmsanok and @allie_thatsme

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How to Get to the Next Level of Private Practice

In trying to make money in private practice you have to know what stage you are in, are you:

Private Practice Videos and Highlights

Top Private Practice Stories

The Five Most Important Questions for Private Practice: An Authoritative Guide

The Five Most Important Questions for Private Practice: An Authoritative Guide

If you can answer these five questions, everything else will be easier in your private practice. Imagine having a practice, where tasks feel under control, clients are predictably scheduling, and you are an amazing resource to the community.

There’s the Generalist, the Niche and Specialty, and Then There’s This

Now, many of us have heard the riches are in the niches. I’ve also heard that some people love the generalist path as well. There are compelling arguments for both sides, but all it took was one conversation with my best friend to jump on a newer bandwagon, with a newer mindset, and for good reason.

Here’s Why Content Is King

In general, people are really overwhelmed and busy. Think about who you actually listen to, who do you follow on a regular consistent basis? Maybe there’s one podcaster that you always listen to, or there’s a blog post that is your go-to. But generally, you don’t give your attention to many people nor should we expect that our audiences are going to give attention to us.

Private Practice Podcasts

Dr. Kelly Flanagan Thinks You Are Loveable: Embracing What Is Truest about You, So You Can Truly Embrace Your Life | PoP 359

In this podcast episode, Joe Sanok speaks with Dr. Kelly Flanagan about egos, what we do to build it up, how to break through it and the things that stand in the way of us loving ourselves.

Ace the Gram with Tash and Viv: How to Master Instagram | PoP 360

In this podcast episode, Joe Sanok speaks with Viv Conway and Tash Meys about how they started their Instagram journey and they share tips for improving your own Instagram engagement.

How to Name a Business | PoP 361

In this podcast episode, Joe Sanok speaks about how to name a business and not let perfection hold you back!


How to Market Your Business | PoP 362

In this podcast episode, Joe Sanok speaks about how to market your business and shares some important mindsets, statements, and ideas.


Steven Griffith Wants You To Do A Time Cleanse | PoP 363

In this podcast episode, Joe Sanok speaks with Steven Griffith about doing a time cleanse and how to be productive without sacrificing your happiness.

Sarah Leitschuh Wants You To Do It All Without Doing It All | PoP 364

In this podcast episode, Joe Sanok speaks with Sarah Leitschuh about how to do it without doing it all and avoid feeling burnt out.

Jaime Masters Wants You To Be A Millionaire | PoP 365

In this podcast episode, Joe Sanok speaks with Jaime Masters about being a millionaire and some things you can do to get into that mindset!


Past Monthly Income Reports

People often ask me why I disclose all this information? To me, I am inspired when other people are open and honest. Then I can learn from how they succeed or fail. My hope is that this helps others to grow in their businesses!

2019 Private Practice Income

2018 Private Practice Income $587,618.41

2017 Private Practice Income: $456,983.53

2016 Private Practice Income: $323,047.89

2015 Total Private Practice Income $234,969.14 (working 25-30 hours per week)

2014 Total Private Practice Income $110,736.79 (working 10-15 hours per week)

2013 Annual Counseling Income: $54,513.97 (January-December 2013)

March 2019

Disclosure: many of the links below are affiliate links that will earn me a commission if you purchase through them, it’s one way that I help support the work I put into the website. Please click on them to help support Practice of the Practice.

Private Practice: This was one of the lowest months ever. I’ve stopped seeing most of my clients to work on more consulting and bigger things. It’s a really odd transition! $654.75

Other counselors: In 2015 we launched the Addictions Treatment: Intensive Recovery Program, which has started to bring in more clients that need additions help. I have four counselors that work for my Traverse City counseling private practice as 1099 contractors and I get a portion of what is brought in. In the past I reported just my portion, but I’m going to be reporting the gross sales that came in. Click the link if you want to add clinicians to your practice with my 1099 contracts: $6,823.95

Private Practice Paperwork Packet: $701.95

Consulting: (this sometimes includes building a website as part of the private practice coach session) I do private practice coaching. Usually there are three parts to private practice consulting:

  1. Evaluating KPIs of time and income
  2. Creating systems to scale the business
  3. Evaluating big ideas to generate non-time income and increase innovation, influence, and impact


Podcast Sponsorship: $13,715.29

Hiring out my virtual assistant: $1,454.06

Practice of the Practice Consultants: $10,736.93

Next Level Mastermind + Big Ideas Group: Aimed at people above $70k that are scaling, adding clinicians, looking to save time and increase money, and have big ideas we have just a couple spots left and it includes Slow Down School, click here to apply: $4,899.50

E-books these sales are down since I started giving my book away for free, click here to get Practice of the Practice: A start-up Guide to Launching a private practice for free, instead of spending $9.99:  $54.30

One Year Private Practice Plan: This is the weekly newsletter that walks people through exactly what they need to do when starting a private practice. I dropped the price from $149 annually to $17 as a one time fee $569.39

Start a Group Practice MastermindThis Mastermind Group is limited to 12 people and is focused on the beginning stages of starting a group practice. How do you add a W2? How do you add a 1099? What contracts should you have in a private practice? How to set up systems? Alison Pidgeon teaches about group practice, does Q&A, and also you get hot seats. She’s going on maternity leave soon! $0

Next Level Practice: This is the premier supportive community that combines webinars, community, and practical tools to help start a practice.  $13,478.04

Blogging CourseThis is the best 12-part course on how to blog to rank higher in Google for therapists. $0

Passive Income Sources

Aweber: This is the service I use to create emails, manage lists, and create follow-up emails where they can be in order for the person. It’s super cool! $14.70

BlueHost Referrals: If you are setting up a website, this is the best hosting because of their customer service and the ability to have unlimited websites hosted! $900

VA Referrals: $0

Amazon Affiliate Referrals: If you are buying something on Amazon, it’d be great if you clicked the link. I get a small commission without you having to pay anything more: $23.89

SwiftFile: I just started using them instead of LegalZoom, they’re cheaper and way better with customer service! $880

Grasshopper: This is the amazing virtual phone system I use, rather than an expensive land line system. I have the $12/month one and it is awesome. At least check them out and watch some videos. $500

Psychology Today: It’s a great way to build your practice. $0

Practice Solutions: The best billing company for your private practice. $787.53

Gross Total: $58,231.28

Private Practice Expenses

1099 Counselors: $4,476.25

Rent and Utilities: $2,200

Marketing FB+YouTube+Twitter: $545.48

Charter Internet/website: $110

MeetEdgar: $49

Grasshopper: $81

Practice of the Practice Profit Sharing: $0

Upwork: $85.86

Aweber: $149

Lyft: $45.09

Teachable: $39

Google Suite: $52.73


Zoom: $69.98

Dropbox: $0

Jamendo: $59

Virtual Assistants: $5,695.25

Drinks for the Office: $0 (see my blog post about should I offer drinks in my private practice)

Travel: $850

Influencer Dinner in Austin: $1,444.56

Shipt: $12

Moo: $0

IT Support and Hosting: $95

Family Health Insurance: $603.36

QuickBooks + Harris Group CPA: $11

Other Consultants: $6,794.07

TOTAL EXPENSES: $23,502.63

Monthly Income Totals

Gross Income: $58,231.28 –  Expenses: $23,502.63 =  Total Net: +$34,728.65


Let’s do some consulting.

CLICK HERE to discover more about my private practice consulting. 

Some of the numbers from Google Ads, Amazon, NameCheap, and my e-books will not be paid until they reach a certain amount or 60-90 days after the sale.  

 Joseph R. Sanok, MA, LLP, LPC, NCC


Joe Sanok is an ambitious results expert. He is a private practice business consultant and counselor that helps small businesses and counselors in private practice to increase revenue and have more fun! He helps owners with website design, vision, growth, and using their time to create income through being a private practice consultant. Joe was frustrated with his lack of business and marketing skills when he left graduate school. He loved helping people through counseling but felt that often people couldn’t find him. Over the past few years, he has grown his skills, income, and ability to lead others, while still maintaining an active private practice in Traverse City, MI. To link to Joe’s Google+ .

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