How do you keep your mindset well balanced, while getting your solo practice running? Which system is best for payroll: accountants or websites? How can you use LinkedIn to maximize hiring? These are the types of things to consider when you want to grow your private practice.
In this podcast episode, Alison Pidgeon does a live consulting call with Michelle Croyle about mindset, potential clinicians’ skills and practical tips on growing and running your private practice.
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Michelle Croyle is a licensed professional counselor from Pittsburgh, PA. She specializes in helping women overcome the effects of anxiety and trauma. Michelle also hosts The Free to Be Me podcast where she helps Christian women to overcome the things that hold them back and to become all God has created them to be. She and her husband, Tim, have three young adult children and do marriage mentoring and coaching together, as Marriage Guy and Gal.
In This Podcast
- Mindset to grow your private practice
- Can you require skills from potential clinicians?
- Payroll: Accountants versus websites?
- Using LinkedIn for hiring
Mindset to Grow Your Private Practice
When you find yourself in a difficult place with your group practice or you are not sure where to go, go back to the reason why you wanted to start one in the first place.
Remind yourself of these reasons, whether they were for financial independence, helping the community, or rebuilding your strength and your resolve.
Can You Require Skills From Potential Clinicians to Grow Your Private Practice?
Yes, you can. You can discuss these qualities or skills in the hiring process with this potential clinician:
That is something you can absolutely require and you can talk about that in the hiring and interview process [and explain to them that] this is my vision for the practice and is this something you’d be interested in, would you be excited about getting this training and working with these types of clients or not? (Alison)
By having these kinds of discussions during the hiring process you can weed out the clinicians who may not be a good fit for the future that you see for the group practice. This can also help you to hire the clinicians who are the best fits for the practice because they share your interests and passions.
You would have to pay for their training. If it is expensive, you can sign a form between yourself and the therapist that says that the therapist will remain with the practice for an extended period of time after the training.
If they decide to leave before the agreed upon period of time, then they need to repay you for the training that you invested them into.
Payroll: Accountants Versus Websites
There are pros and cons to using either one of these two options.
I would ask specifically what they are going to do as part of their services and make sure that it includes everything that you need. (Alison)
It is simply important to make sure that whichever option you choose will serve you the best way that you need. Both options have ways of helping you ad ways of needing attention.
It is up to you and the time that you have available to you to figure out which one would serve you and the practice best.
Using LinkedIn For Hiring and to Grow Your Private Practice
- Head onto LinkedIn and see if there are any suggestions for people you can connect with,
- Check if they are perhaps in your state, and
- Check if they are in and have experience in the mental health field,
- Connect with them.
When you are hiring, you can then reach out to those people that you have connected with via a post on your personal LinkedIn.
You can also make a business page on LinkedIn where you can post a job opening through your group practice’s own page and in this way potential clinicians can interact with your business virtually and directly.
Another tip is that you can directly message people without making it feel like spam. Reach out to people who you would want in your practice and see if they would be interested in working for you.
- The Free to Be Me Podcast with Michelle Croyle
- Email Alison: firstname.lastname@example.org
- PoP Group Practice Owners Facebook Group
- Free resources to help you start, grow, and scale
- Work with us
- Consult With Alison
Meet Alison Pidgeon
Alison is a serial entrepreneur with four businesses, one of which is a 15 clinician group practice. She’s also a mom to three boys, wife, coffee drinker, and loves to travel. She started her practice in 2015 and, four years later, has two locations. With a specialization in women’s issues, the practices have made a positive impact on the community by offering different types of specialties not being offered anywhere else in the area.
Alison has been working with Practice of the Practice since 2016. She has helped over 70 therapist entrepreneurs start and grow their businesses, through mastermind groups and individual consulting.
Thanks For Listening!
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