Monthly Round Up Of Posts: April 2019

Monthly Round Up Of Posts: April 2019

April has flown by in the blink of an eye. And as usual, it has been jam-packed. On the podcast, we had a series covering Five Questions for Private Practice, if you have not yet had a chance to listen to those episodes, you definitely want to set aside some time!

Over on the blog we looked at how to make extra money with online counseling, how to create a logo for your practice and also branding.

Top Stories

6 Ways to Make Extra Income with Online Counseling

6 Ways to Make Extra Income with Online Counseling

As you build your online counseling practice, you may be interested in ways to supplement your income as your practice grows, make extra income in addition to your practice salary, or create a stream of passive income.  Online counseling is convenient and provides you with the flexibility to explore a variety of additional revenue options.

How to Create a Logo for Your Counseling Practice

Your logo represents the face of your practice. It shows up on your website and business cards. It reflects who you are and what you are about as a private practice. Your logo communicates.

Branding your Practice – Color Scheme and Fonts

When it came to figuring out how to brand my practice, it was a little confusing at first. There are so many ideas out there! This is what helped me narrow down how to choose my colors and branding fonts.

Podcasts

How Much Time Should I Spend on My Private Practice? Five Questions for Private Practice Series 1 of 5 | PoP 366

In this ‘Five Questions for Private Practice’ series podcast episode, Joe Sanok speaks about how much time you should spend on your private practice.

Should I Take Insurance in My Private Practice? Five Questions for Private Practice Series 2 of 5 | PoP 367

In this ‘Five Questions for Private Practice’ series podcast episode, Joe Sanok speaks about the differences between accepting insurance payments and private payments and shares some tips to help you make your decision.

How Do I Set My Rates In Private Practice? Five Questions for Private Practice Series 3 of 5 | PoP 368

In this ‘Five Questions for Private Practice’ series podcast episode, Joe Sanok talks about how to set your rates in private practice and look at what people do wrong and right within this.

 

How Do I Get More Ideal Clients In My Private Practice? Five Questions for Private Practice Series 4 of 5 | PoP 369

In this ‘Five Questions for Private Practice’ series podcast episode, Joe Sanok speaks about how to get more ideal clients in your private practice!

 

Should I Start A Group Private Practice? Five Questions for Private Practice | PoP 370

In this ‘Five Questions for Private Practice’ series podcast episode, Joe Sanok talks about whether you should start a group private practice, things to consider and how to test it out gradually.

Before You Go…

  • 10 Ways to Get Your Name Out There
    Over the course of watching some of the greats in private practice operate, I’ve concluded that they stick out because they aren’t following the basics of self-advertisement. They are doing things differently. In a market that you may consider saturated, you might be thinking: “Well, I can’t afford a billboard where I live and everyone does Psychology Today, so I really don’t know where to start with getting my name out there.”
  • How to Network Locally
    Are you just starting your private practice and are not sure how to get more referrals?  You’ve got your website set up and are wondering why you aren’t getting more inquiry calls or emails?  Or maybe you just moved to a new area. And you are wondering how to get started with networking and aren’t sure how to go about it. Well, this blog is intended for you if you’re in either situation.
  • 3 Ways to Do Verification of Benefits
    One of the most important processes you will complete in your time as an insurance-based practice is completing the verification of benefits. What is an “eligibility check” or “verification of benefits”? It is the process of verifying that a patient is going to be covered by insurance, what the patient will owe, and what codes are covered. This process can be long and tiresome due to a long list of reasons, but if you know how to verify benefits then you can get through this process with ease.
  • Attracting Wealth
    I was recently listening to a podcast and the guest, a multimillionaire who also went bankrupt (and rebuilt his fortune), stated matter-of-factly, “I have an unconscious competency to attract wealth.”  It really struck me.  Whether or not that’s been proven to be true in his case, this is a man who believes strongly that wealth will come to him.
  • How to Use Instagram to Promote your Blog Posts
    Using content marketing to promote your practice is crucial in today’s digital world. You’ve studied hard and done a ton of training to become a therapist. Now you can use the knowledge you’ve acquired to help others and promote your business at the same time. Creating content, like a blog, is an easy way to experiment with content marketing. If you don’t have a blog, check out this post to see why you probably should start one.
  • Why You Don’t Do Anything With Ideas
    Research studies show that we have anywhere from 15,000-60,000 thoughts every single day. So most ideas we ignore. But why do some ideas rise to the surface, while others die? Why do some people take action on world-changing ideas and others say years later, “That was my idea!” The biggest problem with ideas, is that they are easy. Most people will kill an idea before it ever is tested because of internal blocks around: I don’t know how to do this, who am I to do this, and is this a big enough problem? 
  • Considerations When Adding An Additional Practice Location
    Maybe you’re at the point in your practice where you have more potential clients that need your service than the time or space to see them. Maybe you’re noticing that your waitlist is getting longer. Or that you’re turning people away by referring them elsewhere (which is a helpful thing to do if your practice cannot see them). If this is the case, it may be time to think about opening that second location!
  • Buying A Private Practice
    Most people are not in the market to buy a private counseling practice. Most people are not having a casual conversation about the possibility of buying a private practice. However, one hot summer day, at my son’s friend’s birthday party, I became that person. Long story short, stars aligned, and I found myself talking to a business broker about my interest in purchasing a group practice for sale and the rest is history.
  • Social Media: A Necessity in Today’s Online World
    In today’s changing world, more and more dominated by millennials, social media for therapists is a necessity.  Word of mouth is one, but a limited way of attracting potential patients to your practice.  And, wait for it…. PsychologyToday is not the only site you need to be listed on.
  • 3 Tools That Will Save You Time When Running A Private Practice
    Running your own private practice can be rewarding, but let’s not act as if it isn’t hard work. You’re in charge of everything, which is good because it means you answer to no one, but it’s tough because you have to handle pretty much everything..
  • Jaime Masters Wants You To Be A Millionaire
    Jamie advises that because your time is so valuable it seems easy to just spend more time with patients. She wants you to create your body of work that will turn into the book or the podcast. Things that can actually touch so many more lives than just you one on one. Once you have your proprietary system you can train other therapists so in this way it’s not just you.
  • Jon Vroman Wants You To Live in The Front Row
    You’ve got to be confident enough to make decisions, yet humble enough to know that those decisions could be wrong and that you need to pivot and learn something new.

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