A Full Brand Strategy for a Private Practice | Branding Series with Sam Carvalho 5 of 5 | PoP 421
What does a brand strategy for private practice look like? When should you hire a virtual assistant? When should the owner step back from…
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Whoops! When Your Big Idea Has a Blooper Reel
Becoming a business owner with the mindset of a therapist has been quite an adventure. I left community mental health to execute my big…
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Website and Your Customer’s Experience | Branding Series with Sam Carvalho 2 of 5 | PoP 418
In this podcast episode, Joe Sanok speaks with Samantha Carvalho all about website best practices and your customer’s experience on your website.
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Logos and First Impressions | Branding Series with Sam Carvalho 1 of 5 | PoP 417
Why does having a good logo matter? What makes bad logos? What can help with first impressions in branding? In this podcast episode, Joe…
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Transitioning to a CEO mindset and exiting a group practice with Alison Pidgeon | Start a Group Practice Series 5 of 5 | PoP 416
What does a CEO mindset mean in private practice? How do you exit a group practice? What stands in the way of having a…
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Managing staff, systems and turnover in a group practice with Alison Pidgeon | Start a Group Practice Series 4 of 5 | PoP 415
Where do you start when managing a group practice? In this podcast episode, we discuss managing staff, systems and turnover in a group practice.
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Switching from a solo practice to a group practice with Alison Pidgeon | Start a Group Practice Series 3 of 5 | PoP 414
How do you move from a solo practice to a group practice? What are some tips for handling clinicians? How do you stop people…
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Simple Ways To Improve Your Practice Waiting Room
When your patients visit your practice, you want them to feel relaxed and comfortable.These are some of the best ways to improve the waiting room in your practice.
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Logistics To Start a Group Practice with Alison Pidgeon | Start a Group Practice Series 2 of 5 | PoP 413
In this podcast episode, Joe Sanok speaks with Alison Pidgeon about the logistics of starting a group practice.
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When You Can’t Do It All: Outsource & Delegate to Grow Your Online Practice
While it is true that starting a private practice takes sacrifice and grit, it is also true that when the mountain seems too big to climb, it is time to outsource and delegate.
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Why You Should Start a Group Practice with Alison Pidgeon | Start a Group Practice Series 1 of 5 | PoP 412
In this podcast episode, Joe Sanok speaks with Alison Pidgeon about why you should start a group practice and the benefits that come along with it.
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The Risks Involved In Running A Therapy Practice (And How To Safeguard Against Them)
Read about the most common risks in therapy practice run into in the post below. You can even find some ways you can minimize their potential to cause problems too.
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How to Add Clinicians to a Faith-based Practice | Faith in Practice 5 of 5 with Whitney Owens | PoP 411
How do you find the right clinician? In this podcast episode, Joe Sanok speaks with Whitney Owens about how to add clinicians to a faith-based practice.
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Biggest Myths In Taking Insurance In Private Practice
In this series we share a new exciting topic all about insurance in private practice. Billing and insurance expert, Jeremy Zug, and Joe Sanok cover it all.
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A Guide To Making Your Private Practice More Welcoming
One of the best things you can do is make sure you have a welcoming private practice for clients both new and old. A…
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How to Get Referrals from Churches | Faith in Practice 4 of 5 with Whitney Owens | PoP 410
In this podcast episode, Joe Sanok speaks with Whitney Owens about how to get referrals from churches and establishing relationships within churches.
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Novice Entrepreneur Guide: Why Your Small Business Needs a Virtual Assistant
The idea of running a business by yourself may seem attractive, but it’s impossible to handle everything alone. A virtual assistant is just what you need.
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Marketing and Branding a Faith-based Practice | Faith in Practice 3 of 5 with Whitney Owens | PoP 409
Where do you start when marketing a faith-based practice? In this podcast episode, we discuss how to market and brand a faith-based practice.
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Setting the Vision for Your Faith-Based Practice | Faith in Practice 2 of 5 with Whitney Owens | PoP 408
In this podcast episode, Joe Sanok speaks with Whitney Owens about setting the vision for your faith-based practice and tips on how it has worked for her.
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Book Of The Month For Your Private Practice
If you’re looking for recommended books on private practice there is one that is a game-changer for private practice. It’s ‘The One Thing’ by Gary Keller.
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Attracting Your Ideal Faith-based Client | Faith in Practice 1 of 5 with Whitney Owens | PoP 407
In this podcast episode, Joe Sanok speaks with Whitney Owens about how to attract and find your ideal client with a faith-based private practice.
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Your Insurance Billing Plan 5 of 5 with Jeremy Zug | PoP 406
In this podcast episode, Joe Sanok speaks with Jeremy Zug about your insurance billing plan from start to finish, with a client example.
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Tech in Billing Insurance to Save Time and Money 4 of 5 with Jeremy Zug | PoP 405
In this podcast episode, Joe Sanok speaks with Jeremy Zug about the technology in billing insurance that will save you time and money.
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Fraud, Audits and Not Screwing Over Your Business 3 of 5 with Jeremy Zug | PoP 404
In this podcast episode, Joe Sanok speaks with Jeremy Zug all about fraud, audits and what to do to prepare and be equipped to meet the legal requirements.
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Contacting old clients – yes or no?
Contacting old clients, or to clients who may have canceed at the last minute and not rescheduled, really is a great idea, here’s why.
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Biggest Myths in Taking Insurance in Private Practice 1 of 5 with Jeremy Zug | PoP 402
In this podcast episode, Joe Sanok speaks with Jeremy Zug about insurance myths from practicing in the state you live, to private pay.
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Branding, Blogging, and Being Awesome | PoP 401
In this podcast episode, Joe Sanok speaks about how to brand a private practice, blogging and being awesome for those starting out.
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Jonathan Levi Wants You to Be Super Human and to Launch More Courses | PoP 400
Can you enhance your memory? What are some of the basics of understanding online learning? How do you launch a course?
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Monthly Round Up Of Posts: September 2019
Wow! September is done and dusted, just like that. We hope that it’s been a productive month of making your dreams happen, whatever they…
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How To Raise Your Rates
Want to raise your private practice rate, but not sure how? Perhaps you need a little guidance. Because no matter what kind of business you have, every single year, you need to be raising your business rates.
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Should you add email or text-based counseling to your online practice?
Email counseling has become the most popular medium for my therapy with almost 50% of my clients using email or in combination of video and phone sessions.
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Finding a Home: Five things to Look for When Choosing a Practice Location
Private practice owners must consider having the optimal location that’s suited for both their needs and the populations they serve.
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Month Three: Trending Upward After the First Quarter
What does it look like three months into owning your own practice? There’s a lot of wins and you’re tasked with turning advancements into positive outcomes.
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Five Tips to Automate Your Private Practice
Spending more time doing administrative work for your practice than providing for your clients? It’s time to start automating your private practice.
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Colleagues not Competitors: Building Professional Relationships with Your Peers
Being in private practice often means you miss colleague relationships. Networking and establishing relationships with those in your field is important too.
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The five most common questions I get on leveling up a private practice | PoP 399
When should I level up my rent? When should I add clinicians? How do I rank higher on Google? How do I make more money? How do I leave my full-time job?
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Michael Ceely on How to Hyper-Niche | PoP 398
How do you find your hyper-niche? How can you combine your passion and your practice? What are some of the steps to take?
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How to Raise Your Rates | PoP 397
Why do you need to raise your rates? When should you raise your rates? And how exactly do you raise your rates?
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4 Reasons Why Local SEO Fails And Tips
Local SEO can be a delicate art to master. Some local businesses struggle to boost their visibility in their area despite adding location-based keywords.
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Setting up expectations for when you hire a biller
If your business is growing, it’s time to get some help. It’s a good problem to have, but it’s okay to feel scared about trusting someone else with your billing.
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My Leap: Thrusting Myself into Private Practice
I want to have my own practice and work for myself. I want to maximize my earning potential and work with my ideal client….
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Juggling Family Time and Building a Practice
As I have begun to build my practice this past year, something that is clear, and I’m sure resonates with everyone here, is the…
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So, You Want To Go Into Business With Your Spouse…
“What is it like being Jeremy’s assistant?”… is one of the most abhorrent questions Kathryn is asked on a regular basis. We tell people…
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Busting Myths About Starting in a Private Practice While Pre-Licensed
In talking with numerous pre- and provisionally-licensed clinicians, I’ve found there are several misconceptions about getting into a private practice while being pre-licensed. These…
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Laura Long Helps Badass Brands | PoP 326
Are you stuck with an idea and not sure how to execute it? Do you feel like you may have some analysis paralysis? Do…
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A Few Practical Tips That Helped Me Establish My Paper & Process Systems
I’ve been in private practice for almost two years now and there have been so many new things that I’ve had to learn along…
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How to Stay Motivated When You Start Your Practice
You have put in hours setting up your private practice, creating marketing materials, networking with other professionals, researching the necessary business tools, setting up…
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How To Transition Mid-Career To A Counseling Practice
Like many other professions in the mental health field, clinical counseling through a private practice is exceedingly rewarding. You help people, working with them…
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Where To Invest Your Time And Money To Get The Best ROI | PoP 321
Are you just starting a practice and not sure where to invest your time and money so that you can get the best ROI?…
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Marketing Strategies: ‘At’ Versus ‘With’ Marketing
This is part 1 of the marketing series for private practices and we’re going to look at Marketing Strategies: ‘At’ versus ‘With’ Marketing. ‘At’…
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Ways to Keep Focused When Starting a Private Practice
You did it! You finally took the plunge and started your own private practice. Now what? How do you keep focused when starting a private…
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Perry Rosenbloom Asks Joe Sanok Some Difficult Questions About Running A Private Practice I PoP 318
Are you stumped for ideas on how to get people through the doors of your private practice? Ever wondered how successful private practice owners…
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Business Development: How to Start a Group Private Practice
Today I am addressing a few questions I often receive about starting a group private practice. Percentage Split Within A Group Practice On-boarding Phase…
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Monthly Round Up Of Posts: July 2018
In the month of July we had a look at whether or not you should use your own name in your counseling practice. We…
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When To Leave A Full-Time Job With Patrick Schultz I PoP 313
Still working a full-time job and dreaming about the day you hand in your resignation? Is there a support system or network of people…
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Jennifer DiGennaro got Seven Clients in Her First Month I PoP 312
Are you on the fence about getting started because you don’t have everything perfectly set up yet? Not quite sure how you can get…
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Networking that is not Slimy with Theresa Leskowat I PoP 311
How do you plan on growing your business? Do you believe in the power of networking or do you think it comes across as…
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Three Business Development Strategies Within the Growth Phase of Private Practice
In this video I’m going to show you the three ways that you can get through the growth phase of your private practice. The…
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Kim Parker on Having a Part-Time Private Practice and a Full-Time Job I PoP 310
Are you currently working in a full-time job but dreaming of starting your own private practice? Do you think your goals to open your…
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Monthly Round Up Of Posts: June 2018
In the month of June we featured some great posts along with an exciting series on ‘How to Start a Million Dollar Practice with…
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How to Grow Fast and Leave your Full Time Job with Lindsey Huttner I PoP 309
Are you wondering how you can leave your full time job? Is there a cheat sheet that can help me figure out whether I…
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Anisha Shah on Building Self Confidence When Starting a Practice I PoP 308
Have you just started your private practice and are not sure how to get your name our there? Do you struggle with self confidence?…
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Liz Witmer on Attracting Creative Clients I PoP 307
Are you starting or growing a private practice? Have you been wondering about what to name your practice? Do you know where you can…
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Three Marketing Tips I Learned from Comic-Con International
Comic-Con International is a yearly convention that has taken place in San Diego since 1970 and has more than 130,000 attendees each year. This…
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PoP Culture meet Michael Diettrich-Chastain, MA, LPC, DCC, Consultant, Coach
You all know me, I’m Joe Sanok, the guy that runs Practice of the Practice. I also know a bunch of you. But you…
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7 Private Practice Tools
I love quick lists that help me grow my private practice income! I consider these seven to be essential to growing a private practice…
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Podcast 76 | Get a 6-Figure Practice Now! An interview with Jennifer Sneeden
AWEBER, MAKE EMAIL EASIER TRY IT FOR $1 Today’s Private Practice Podcast Resource What you will discover in this podcast 3:57 What Jennifer did when…
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Private Practice Money | March 2015 Monthly Income Report (a new record!)
March 5th was my last day at my full-time job, here’s an article about why I left my full-time job. March has been really exciting,…
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Podcast 75 | Marketer Turned Counselor, an interview with Shannon Stonebrook, MS, LPC
MOST AWESOME CONFERENCE Today’s Private Practice Podcast Resource Use promo code “joe” for $225 off, and I’ll throw in a Lifetime Membership to my Member’s…
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Keyword Tool: A step-by-step guide to Google Keyword Planner
What’s the difference between the words “keywords”, “How to find keywords”, and “keyword tool”? If you can learn this concept, you will get more organic…
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How to Rank Higher in Google an interview with Sarah Barnes, marketing, SEO, social media, and website expert Part 1
Summary In this podcast I talk with Sarah Barnes, SEO and website guru. She is Director of Marketing and Communications at Campbell and Company…
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