SEO Archives - How to Start, Grow, and Scale a Private Practice| Practice of the Practice

Articles, Business Basics, Marketing, SEOJanuary 10, 2020

Three Terms You Need to Know When Developing Your Marketing Plan

What’s marketing? It is taking people through the know, like and trust formula. First people that don’t know you need to know you exist….

Jessica Tappana On How To Rank In Google And Level Up Beyond Your Private Practice | PoP 426

podcast, PodcastsJanuary 9, 2020

Jessica Tappana On How To Rank On Google And Level Up Beyond Your Private Practice | PoP 426

By Practice of the Practice

How do you successfully rank on Google? How did you get into understanding SEO? What are 5 key tips to help with SEO? In…

ArticlesDecember 23, 2019

7 Content Tips That Will Bring More Online Traffic To Your Website

By Practice of the Practice

The advancement and the developments that are taking place these days have increased our dependence on the internet and technology like never before. We…

podcast, PodcastsDecember 17, 2019

Best Copywriting Techniques For Your Website With Kimberly Weitkamp | PoP 422

By Practice of the Practice

How did you get into copywriting? What steps did you take? What are some best tips for copywriting on websites? In this podcast episode,…

Business Basics, podcast, Podcasts, Running a BusinessSeptember 24, 2019

The five most common questions I get on leveling up a private practice | PoP 399

By Practice of the Practice

When should I level up my rent? When should I add clinicians? How do I rank higher on Google? How do I make more money? How do I leave my full-time job?

Articles, Marketing, SEOSeptember 16, 2019

4 Reasons Why Local SEO Fails And Tips

By Practice of the Practice

Local SEO can be a delicate art to master. Some local businesses struggle to boost their visibility in their area despite adding location-based keywords.

Articles, Business Basics, Marketing, Running a Business, SEO, Social MediaSeptember 5, 2019

Small Search: Getting Your Website Into Local Rankings

By Practice of the Practice

As a small business, it isn’t always easy to deal with complicated search algorithms. Learn about local search techniques which can apply to all businesses.

Business Basics, How to Grow a Private Practice, Marketing, podcast, Podcasts, Running a Business, SEO, Setting Up a WebsiteSeptember 3, 2019

Tommy Griffith did SEO at PayPal and AirBnB and now teaches entrepreneurs how to make e-courses | PoP 394

By Practice of the Practice

How do you turn your side-gig into your full-time gig? What are some of the basics of understanding SEO? And how do you launch…

A better life, Articles, Aspiring Clinicians, Avoiding Burnout, Business Basics, Clinical Issues, Marketing, Money, Relationships, SEOMarch 2, 2019

Monthly Round Up Of Posts: February 2019

By Practice of the Practice

2019 is showing no sign of slowing down! February was jam-packed and we covered some great topics such as how to create recurring revenue…

Articles, Marketing, SEO, Social MediaFebruary 25, 2019

Content Marketing Essentials to Grow Small Businesses in 2019

By Practice of the Practice

In the information age, small businesses have the opportunity to compete with the companies, which are much bigger in size. Today, every organization has…

Articles, Marketing, SEOFebruary 18, 2019

3 Ways to Increase SEO and Rank Higher With Google

By Practice of the Practice

If you’ve been in the counseling business for a while, you probably have a website. Have you ever wondered whether your website is helping…

podcast, PodcastsFebruary 14, 2019

How to Rank Higher in Google with Jessica Tappana | PoP 356

By Practice of the Practice

How much do you know about ranking in Google? Do you have a website that is up to date with relevant information and images?…

Articles, Business Basics, MarketingJanuary 18, 2019

6 Factors to Consider Before Deciding Your Digital Marketing

By Practice of the Practice

Digital marketing is super important since we’ve moved into a more digital world. This will create a much better situation for yourself, and for…

Articles, Business Basics, Marketing, Running a BusinessDecember 18, 2018

5 Reasons Why You Should Use Google Ads For Your Business

By Practice of the Practice

Google launched their online advertising platform nearly 18 years ago and up until recently, it was called Google Adwords. It has now been changed…

Articles, Business Basics, Marketing, Running a Business, SEODecember 14, 2018

Does Your Practice Need A Blog?

By Practice of the Practice

For some medical professionals, it’s the ultimate dream to start your own private practice. All through medical school you could be waiting for the…

Articles, Business Basics, How to Grow a Private Practice, SEONovember 22, 2018

How to Improve Your Google Ranking

By Practice of the Practice

Are you wanting to improve your Google ranking? Q&A was part of Next Level Practice, the most supportive community for therapists starting a private…

Business Basics, Marketing, SEO, Setting Up a Website, Social MediaJuly 20, 2018

Content Audit For Local SEO

By Practice of the Practice

Local SEO is a unique breed of “cat.” The ranking factors are just different than in regular SEO, because consumers are looking for a…

Articles, Aspiring Clinicians, Business Basics, Marketing, Running a Business, SEOJune 5, 2018

How to Use Internal Links

By Practice of the Practice

Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based…

Articles, Aspiring Clinicians, Business Basics, How to Grow a Private Practice, Marketing, podcast, Podcasts, SEOJanuary 23, 2018

Phil Singleton Moved to Asia and Came Back a Different Man | PoP 275

By Practice of the Practice

Have you ever wondered how to rank higher in Google? Or how to create content that you can use in various forms? Or whether…

Articles, Aspiring Clinicians, Business Basics, How to Start a Private Practice, Launching a private practice, Naming a Practice, Running a BusinessDecember 7, 2017

How To Name a Private Practice

By Practice of the Practice

Today, we are talking all about naming a practice. The name of your practice is one of the most important things that you can…

Articles, Aspiring Clinicians, Business Basics, How to Grow a Private Practice, Marketing, Networking, Referrals, Running a Business, SEO, Social MediaAugust 14, 2017

How To Create a Marketing Plan

By Practice of the Practice

Many private practice owners contact us about consulting because they need help with marketing. When I started out in private practice, I had no…

Articles, Business Basics, How to Grow a Private Practice, Marketing, SEOJune 20, 2017

Why Search Engine Optimization Is Crucial For Your Practice

By Practice of the Practice

When I was working towards my masters degree in marriage and family therapy, I never once thought about how I would need to optimize…

Articles, Branding, Business Basics, How to Grow a Private Practice, Marketing, podcast, Podcasts, Running a Business, SEO, Social MediaApril 18, 2017

PoP 211 | Chris Dayley on The Psychology of Marketing

By Practice of the Practice

Today, Joe Sanok speaks with Chris Dayley on the psychology of marketing. Podcast Sponsor Let’s grow your private practice and build your ideal life!…

Articles, Basics, Business Basics, Clinical Resources, How to Grow a Private Practice, Marketing, podcast, Podcasts, Running a Business, SEO, Setting Up a WebsiteApril 11, 2017

PoP 210 | How to Rank Higher in Google with Jeff Guenther

By Practice of the Practice

Today, Joe Sanok speaks with Jeff Guenther on how to rank higher in Google. Podcast Sponsor The future of relationship assessment is here. Created by…

Articles, Aspiring Clinicians, Business Basics, Education, How to Grow a Private Practice, How to Start a Private Practice, Marketing, Networking, podcast, Podcasts, Running a Business, SEONovember 22, 2016

PoP 172 | Tips From The Pros: Kelly Higdon, Miranda Palmer, Clay Cockrell, Allison Puryear, Jeff Guenther, Harrison Tyner, and Alison Pidgeon

By Practice of the Practice

Today we’re talking about tips from the pros with some of the leading therapists in America. Podcast Sponsor Great tool to help you become a…

Articles, podcast, Podcasts, SEOAugust 23, 2016

PoP 159 | SEO and How to Rank Higher in Google with Jeff Guenther, LPC

By Practice of the Practice

Today we’re talking about SEO and How to Rank Higher in Google with Jeff Guenther. Mentioned in this podcast: Focus on 3 to 6…

Articles, Business Basics, Marketing, Running a Business, SEOSeptember 23, 2015

5 Quick Tips: How to write a blog post quickly (with 2 videos!)

By PracticeofthePractice

You know when you are on Facebook and you click on an article that seems somewhat interesting? What do you do? You click on…

Basics, Setting Up a WebsiteSeptember 16, 2015

Ranking on Google

By PracticeofthePractice

Google has always devoted itself to innovation and to helping users find content as quickly as possible. It is because of this that users…

Articles, Business Basics, Launching a private practice, Running a Business, SEO, Setting Up a WebsiteMarch 23, 2015

Cost-Cutting Strategies That Helped Me Build My Private Practice

By PracticeofthePractice

Tres Adames has been a reader and contributor here for a while. He’s one of the first people that reached out to me on…

how to find a private practice by Steve Davidson

Articles, Marketing, SEOJanuary 28, 2015

SEO Strategy for Private Practice

By PracticeofthePractice

A friend of mine recently emailed me about SEO strategy for private practice. She asked: I come with a question, this time. I admittedly,…

Marketing, Podcasts, SEONovember 18, 2014

Podcast 56: How to rank higher in Google an interview with Andy Crestodina

By PracticeofthePractice

Today’s Private Practice Podcast resource: Canva: A super cool way to make promo materials that will help with social media and growing your private…

Articles, Marketing, Running a Business, SEOJune 24, 2014

Keyword Tool: A step-by-step guide to Google Keyword Planner

By PracticeofthePractice

What’s the difference between the words “keywords”, “How to find keywords”, and “keyword tool”? If you can learn this concept, you will get more organic…

Articles, Marketing, Podcasts, Running a Business, SEO, Setting Up a WebsiteJanuary 27, 2014

How to Rank Higher in Google an interview with marketing and website expert Sarah Barnes | Podcast 26

By PracticeofthePractice

This is part 2, check out part 1 first Part 1 Summary In this podcast I talk with Sarah Barnes, SEO and website guru….

Basics, Marketing, Podcasts, SEO, Setting Up a WebsiteJanuary 20, 2014

How to Rank Higher in Google an interview with Sarah Barnes, marketing, SEO, social media, and website expert Part 1

By PracticeofthePractice

Summary In this podcast I talk with Sarah Barnes, SEO and website guru. She is Director of Marketing and Communications at Campbell and Company…

Aspiring Clinicians, E-book, Marketing, Podcasts, SEO, Setting Up a WebsiteDecember 5, 2013

Practice of the Practice Podcast with Joe Sanok episode 023 | Caller Questions about SEO, Passive Income, and Raising Counseling Rates

By PracticeofthePractice

www.PracticeofthePractice.com/episode23 Practice of the Practice Podcast with Joe Sanok episode 023 | Caller Questions about SEO, Passive Income, and Raising Counseling Rates by Joseph R….

PodcastsOctober 18, 2013

Smid to the Gen with Joe

By PracticeofthePractice

Smidgens are quick, short, inspiring thoughts done in a podcast format, without all the fluff. They’re a way for me to quickly express thoughts,…

Articles, Aspiring Clinicians, Basics, Launching a private practice, Running a Business, Setting Up a WebsiteOctober 9, 2013

How to Launch a Website in 10 days

By PracticeofthePractice

Launching a counseling private practice website can be time-consuming and an energy drain, but it does not have to be that way! It can…

Basics, Branding, Marketing, SEO, Setting Up a WebsiteAugust 6, 2013

Is your website terrible? Improve Your Website Quiz | Self-evaluation

By PracticeofthePractice

How is your website doing? Are you getting new clients from it? Here is an assessment I developed to give you a quick look….

Articles, Aspiring Clinicians, Basics, Branding, Marketing, Running a Business, SEO, Setting Up a WebsiteMay 7, 2013

Time to grow your business?

By PracticeofthePractice

Act now! Save yourself hours of frustration, learning, and tedious work. It took me so much time to figure out how to link…

Articles, Aspiring Clinicians, Customer Service, Marketing, Networking, Referrals, Running a BusinessMay 6, 2013

Five Ways to Know Your Business Will Be Successful This Year

By PracticeofthePractice

There are five essential indicators as to whether your business will grow this year. I am sure there are more than five, but these…

Articles, Basics, Marketing, SEO, Setting Up a WebsiteApril 8, 2013

Redirect your website for better Search Engine Optimization

By PracticeofthePractice

Recently in a podcast I discussed redirecting URLs to go to your website. Following the podcast I got this email: Hi Joe, Thanks for…

Articles, Aspiring Clinicians, Monthly Income Reports, Running a BusinessApril 1, 2013

March 2013 Monthly Income Report

By PracticeofthePractice

Why I do this As you probably know, I work a full time job and do a bunch of other things to build passive…

Articles, Avoiding Burnout, Clinical Issues, Launching a private practice, Marketing, Running a Business, SEOFebruary 19, 2013

I’m addicted to stats | turning the consultant brain off

By

I’m addicted to stats. I hated them in undergraduate and graduate school, but I really have fallen in love with them. Actually, it’s started…

Articles, Aspiring Clinicians, Naming a PracticeFebruary 13, 2013

How to Name a Private Practice | 5 tips to build business quicker

By Aaron Carpenter

What’s in a name? When we name a child, we buy books, debate, practice the sound, and then finally after often fighting with our…

Articles, Marketing, Podcasts, SEOJanuary 30, 2013

Why haven’t you launched a podcast? Step One | How Blackberry, Alicia Keys, and iPhones are changing everything

By

Did I just type “Blackberry”? With iPhones and Droids having the primary market shares, the once leader, Blackberry, has moved to the backseat and maybe…

counseling private practice consulting podcast

Articles, Aspiring Clinicians, Basics, Marketing, Podcasts, SEO, Setting Up a WebsiteJanuary 29, 2013

Practice of the Practice 003 | Launching a counseling private practice website Part 2

By Aaron Carpenter

Summary Joseph R. Sanok: Counselor, Private Practice Owner, Marketing Expert, and Blogger The Practice of the Practice Podcast: Counseling | Private Practice | Blogging…

Articles, Basics, Marketing, SEO, Setting Up a WebsiteDecember 5, 2012

Intro to Websites | Bluehost and WordPress step-by-step

By

On Practice of the Practice, I usually make totally unique and original content. But, I am not too proud to tell you about things…

Articles, Aspiring Clinicians, Launching a private practice, Monthly Income Reports, Running a Business, Why I don't take insuranceNovember 1, 2012

October 2012 Earnings Report

By

In an effort to be transparent and to inspire you, I want to start reporting my monthly earnings. But first, let me thank…

Articles, Aspiring Clinicians, Branding, Marketing, Networking, SEO, Setting Up a WebsiteSeptember 24, 2012

The Bartender Counselor

By

I participate in a few online communities on Facebook and LinkedIn. Doing so has a number of benefits. You can see what…

Articles, Basics, Marketing, Running a Business, Setting Up a WebsiteAugust 1, 2012

Websites 101: linking hosting, domain, and wordpress

By

Updated March 2013 The more that I talk with counselors, the more I see that they are scared of setting up their own websites….

Articles, Aspiring Clinicians, Clinical Issues, Marketing, Running a Business, SEO, Setting Up a WebsiteJuly 27, 2012

Selecting a counseling private practice name

By admin

How to name a counseling private practice What’s in a name? EVERYTHING! The name of your practice should be something that reflects who you…

Articles, Aspiring Clinicians, Marketing, Running a Business, SEOJuly 26, 2012

A Step-by-Step Guide to “Dinner and a Counseling Session”

By

If you are not familiar with the”Dinner and a Counseling Session” service that I offered starting in May, you can check out the site…

Articles, Aspiring Clinicians, Marketing, Running a BusinessJuly 19, 2012

You Marketing You

By PracticeofthePractice

I didn’t realize how much was involved with marketing until I really got into private practice, and I am still learning. As much as…

Articles, Aspiring Clinicians, Clinical Issues, Marketing, SEOJuly 9, 2012

How I almost lost 5,000 customers

By

I became more active on counseling private practice discussions on LinkedIn a few months ago. In Pat Flynn’s e-newsletter (Smart Passive Income) he had…

Articles, Clinical Issues, Marketing, Running a BusinessJune 29, 2012

When do you need a practice consultant?

By

For most counselors, a practice consultant is a waste of time and money. It is really important to know yourself well enough to ask…

Articles, Aspiring Clinicians, Marketing, Networking, Running a Business, SEO, Setting Up a WebsiteMay 18, 2012

How I Got On The Front Page of Google in 6 weeks

By Aaron Carpenter

How did I get on the front page of Google for the terms “counseling” and “Traverse City”? I often get this question. People will…

Articles, Branding, Marketing, Networking, Running a Business, Setting Up a WebsiteMay 1, 2012

Five Ways to Market on the Cheap

By

When I launched my counseling private practice several years ago, I was brand new to the Traverse City area. I was coming from another…

Articles, Basics, Branding, Marketing, Networking, Running a Business, SEO, Setting Up a WebsiteApril 26, 2012

Socializing Toward Extinction | Integrating Your Social Media

By

My time almost became extinct. For the first three years of my private practice, I had only a Facebook page http://www.facebook.com/mentalwellnesscounseling I only had…

Articles, Basics, Branding, Marketing, Networking, Running a Business, SEO, Setting Up a WebsiteApril 25, 2012

Set Up a Business Facebook Page in 5 minutes

By Aaron Carpenter

Many people want to get a Facebook page for their counseling private practice. For many clinicians, the whole process can be overwhelming. Recently, I…

Articles, Basics, Marketing, SEO, Setting Up a WebsiteApril 11, 2012

Website Directories | Free (or not so free)

By PracticeofthePractice

Website Directories | Free (or not so free) By Nick Erber There are many SEO (search engine optimization) strategies out there, so many in…