5 Ways I Have Kept A Full Caseload During The COVID-19 Pandemic
The idea of maintaining a practice during a pandemic may seem like an oxymoron right? COVID-19 has been a deathblow to many businesses, but…
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Monthly Roundup Of Posts: April 2020
The world as we know it has changed and with that, so have our businesses. We hope that you are finding some inspiration during…
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Building High-Quality Backlinks: Four Places to Start
Backlinks are when other websites link back to your website and this is very important in SEO as it basically tells search engines that…
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Three Metrics to Watch as You Work on SEO
Here we will discuss how to know if you’re getting a good return on investment for your SEO efforts whether you’re optimizing your site…
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Three Powerful SEO Tips
Here we will cover 3 very powerful things you can do to optimize your website for search engines. 1. Specify a meta description…
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Search Engine Optimization: The First 3 Steps
Here we will cover the first 3 steps that you should be taking if you want to get your website found by more potential…
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“How To” Series Part 3: How to Market a Faith-Based Practice | FP 18
How can making direct contacts help you grow your practice? Can public speaking and writing blogs really be a good marketing tool? How important…
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Jessica Tappana and SEO Tips for Group Practices | GP 05
What are the best SEO tips for group practices? What are some helpful marketing strategies for group practices? How can you understand SEO better?…
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Jessica Tappana on How to Get More Clients by Ranking Higher in Google | FP 13
What is SEO? How can it help you rank higher in Google? Are there things you can start doing today to start optimizing your…
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7 Tips for Building a Website Development Strategy
Every business needs to invest resources into building a strong website where clients can learn more about it. However, designing a website is not…
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Marketing and Branding a Faith-based Practice | 3 of 5 | 04
Where do you start when marketing a faith-based practice? What are some things to consider when marketing a faith-based practice? Are there any specific…
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Three Terms You Need to Know When Developing Your Marketing Plan
What’s marketing? It is taking people through the know, like and trust formula. First people that don’t know you need to know you exist….
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Jessica Tappana On How To Rank On Google And Level Up Beyond Your Private Practice | PoP 426
How do you successfully rank on Google? How did you get into understanding SEO? What are 5 key tips to help with SEO? In…
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7 Content Tips That Will Bring More Online Traffic To Your Website
The advancement and the developments that are taking place these days have increased our dependence on the internet and technology like never before. We…
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Best Copywriting Techniques For Your Website With Kimberly Weitkamp | PoP 422
How did you get into copywriting? What steps did you take? What are some best tips for copywriting on websites? In this podcast episode,…
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The five most common questions I get on leveling up a private practice | PoP 399
When should I level up my rent? When should I add clinicians? How do I rank higher on Google? How do I make more money? How do I leave my full-time job?
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4 Reasons Why Local SEO Fails And Tips
Local SEO can be a delicate art to master. Some local businesses struggle to boost their visibility in their area despite adding location-based keywords.
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Small Search: Getting Your Website Into Local Rankings
As a small business, it isn’t always easy to deal with complicated search algorithms. Learn about local search techniques which can apply to all businesses.
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Tommy Griffith did SEO at PayPal and AirBnB and now teaches entrepreneurs how to make e-courses | PoP 394
How do you turn your side-gig into your full-time gig? What are some of the basics of understanding SEO? And how do you launch…
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Monthly Round Up Of Posts: February 2019
2019 is showing no sign of slowing down! February was jam-packed and we covered some great topics such as how to create recurring revenue…
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Content Marketing Essentials to Grow Small Businesses in 2019
In the information age, small businesses have the opportunity to compete with the companies, which are much bigger in size. Today, every organization has…
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3 Ways to Increase SEO and Rank Higher With Google
If you’ve been in the counseling business for a while, you probably have a website. Have you ever wondered whether your website is helping…
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How to Rank Higher in Google with Jessica Tappana | PoP 356
How much do you know about ranking in Google? Do you have a website that is up to date with relevant information and images?…
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6 Factors to Consider Before Deciding Your Digital Marketing
Digital marketing is super important since we’ve moved into a more digital world. This will create a much better situation for yourself, and for…
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5 Reasons Why You Should Use Google Ads For Your Business
Google launched their online advertising platform nearly 18 years ago and up until recently, it was called Google Adwords. It has now been changed…
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Does Your Practice Need A Blog?
For some medical professionals, it’s the ultimate dream to start your own private practice. All through medical school you could be waiting for the…
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How to Improve Your Google Ranking
Are you wanting to improve your Google ranking? Q&A was part of Next Level Practice, the most supportive community for therapists starting a private…
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Content Audit For Local SEO
Local SEO is a unique breed of “cat.” The ranking factors are just different than in regular SEO, because consumers are looking for a…
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How to Use Internal Links
Q&A was part of Next Level Practice, the most supportive community for therapists starting a private practice. In this video, Joe answers the question based…
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Phil Singleton Moved to Asia and Came Back a Different Man | PoP 275
Have you ever wondered how to rank higher in Google? Or how to create content that you can use in various forms? Or whether…
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How To Name a Private Practice
Today, we are talking all about naming a practice. The name of your practice is one of the most important things that you can…
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How To Create a Marketing Plan
Many private practice owners contact us about consulting because they need help with marketing. When I started out in private practice, I had no…
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Why Search Engine Optimization Is Crucial For Your Practice
When I was working towards my masters degree in marriage and family therapy, I never once thought about how I would need to optimize…
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PoP 211 | Chris Dayley on The Psychology of Marketing
Today, Joe Sanok speaks with Chris Dayley on the psychology of marketing. Podcast Sponsor Let’s grow your private practice and build your ideal life!…
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PoP 210 | How to Rank Higher in Google with Jeff Guenther
Today, Joe Sanok speaks with Jeff Guenther on how to rank higher in Google. Podcast Sponsor The future of relationship assessment is here. Created by…
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PoP 172 | Tips From The Pros: Kelly Higdon, Miranda Palmer, Clay Cockrell, Allison Puryear, Jeff Guenther, Harrison Tyner, and Alison Pidgeon
Today we’re talking about tips from the pros with some of the leading therapists in America. Podcast Sponsor Great tool to help you become a…
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PoP 159 | SEO and How to Rank Higher in Google with Jeff Guenther, LPC
Today we’re talking about SEO and How to Rank Higher in Google with Jeff Guenther. Mentioned in this podcast: Focus on 3 to 6…
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5 Quick Tips: How to write a blog post quickly (with 2 videos!)
You know when you are on Facebook and you click on an article that seems somewhat interesting? What do you do? You click on…
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Ranking on Google
Google has always devoted itself to innovation and to helping users find content as quickly as possible. It is because of this that users…
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Cost-Cutting Strategies That Helped Me Build My Private Practice
Tres Adames has been a reader and contributor here for a while. He’s one of the first people that reached out to me on…
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SEO Strategy for Private Practice
A friend of mine recently emailed me about SEO strategy for private practice. She asked: I come with a question, this time. I admittedly,…
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Podcast 56: How to rank higher in Google an interview with Andy Crestodina
Today’s Private Practice Podcast resource: Canva: A super cool way to make promo materials that will help with social media and growing your private…
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Keyword Tool: A step-by-step guide to Google Keyword Planner
What’s the difference between the words “keywords”, “How to find keywords”, and “keyword tool”? If you can learn this concept, you will get more organic…
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How to Rank Higher in Google an interview with marketing and website expert Sarah Barnes | Podcast 26
This is part 2, check out part 1 first Part 1 Summary In this podcast I talk with Sarah Barnes, SEO and website guru….
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How to Rank Higher in Google an interview with Sarah Barnes, marketing, SEO, social media, and website expert Part 1
Summary In this podcast I talk with Sarah Barnes, SEO and website guru. She is Director of Marketing and Communications at Campbell and Company…
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Practice of the Practice Podcast with Joe Sanok episode 023 | Caller Questions about SEO, Passive Income, and Raising Counseling Rates
www.PracticeofthePractice.com/episode23 Practice of the Practice Podcast with Joe Sanok episode 023 | Caller Questions about SEO, Passive Income, and Raising Counseling Rates by Joseph R….
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Smid to the Gen with Joe
Smidgens are quick, short, inspiring thoughts done in a podcast format, without all the fluff. They’re a way for me to quickly express thoughts,…
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How to Launch a Website in 10 days
Launching a counseling private practice website can be time-consuming and an energy drain, but it does not have to be that way! It can…
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Is your website terrible? Improve Your Website Quiz | Self-evaluation
How is your website doing? Are you getting new clients from it? Here is an assessment I developed to give you a quick look….
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Time to grow your business?
Act now! Save yourself hours of frustration, learning, and tedious work. It took me so much time to figure out how to link…
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Five Ways to Know Your Business Will Be Successful This Year
There are five essential indicators as to whether your business will grow this year. I am sure there are more than five, but these…
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Redirect your website for better Search Engine Optimization
Recently in a podcast I discussed redirecting URLs to go to your website. Following the podcast I got this email: Hi Joe, Thanks for…
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March 2013 Monthly Income Report
Why I do this As you probably know, I work a full time job and do a bunch of other things to build passive…
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I’m addicted to stats | turning the consultant brain off
I’m addicted to stats. I hated them in undergraduate and graduate school, but I really have fallen in love with them. Actually, it’s started…
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How to Name a Private Practice | 5 tips to build business quicker
What’s in a name? When we name a child, we buy books, debate, practice the sound, and then finally after often fighting with our…
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Why haven’t you launched a podcast? Step One | How Blackberry, Alicia Keys, and iPhones are changing everything
Did I just type “Blackberry”? With iPhones and Droids having the primary market shares, the once leader, Blackberry, has moved to the backseat and maybe…
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Practice of the Practice 003 | Launching a counseling private practice website Part 2
Summary Joseph R. Sanok: Counselor, Private Practice Owner, Marketing Expert, and Blogger The Practice of the Practice Podcast: Counseling | Private Practice | Blogging…
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Intro to Websites | Bluehost and WordPress step-by-step
On Practice of the Practice, I usually make totally unique and original content. But, I am not too proud to tell you about things…
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October 2012 Earnings Report
In an effort to be transparent and to inspire you, I want to start reporting my monthly earnings. But first, let me thank…
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The Bartender Counselor
I participate in a few online communities on Facebook and LinkedIn. Doing so has a number of benefits. You can see what…
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Websites 101: linking hosting, domain, and wordpress
Updated March 2013 The more that I talk with counselors, the more I see that they are scared of setting up their own websites….
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Selecting a counseling private practice name
How to name a counseling private practice What’s in a name? EVERYTHING! The name of your practice should be something that reflects who…
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A Step-by-Step Guide to “Dinner and a Counseling Session”
If you are not familiar with the”Dinner and a Counseling Session” service that I offered starting in May, you can check out the site…
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You Marketing You
I didn’t realize how much was involved with marketing until I really got into private practice, and I am still learning. As much as…
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How I almost lost 5,000 customers
I became more active on counseling private practice discussions on LinkedIn a few months ago. In Pat Flynn’s e-newsletter (Smart Passive Income) he had…
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When do you need a practice consultant?
For most counselors, a practice consultant is a waste of time and money. It is really important to know yourself well enough to ask…
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How I Got On The Front Page of Google in 6 weeks
How did I get on the front page of Google for the terms “counseling” and “Traverse City”? I often get this question. People will…
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Five Ways to Market on the Cheap
When I launched my counseling private practice several years ago, I was brand new to the Traverse City area. I was coming from another…
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Socializing Toward Extinction | Integrating Your Social Media
My time almost became extinct. For the first three years of my private practice, I had only a Facebook page http://www.facebook.com/mentalwellnesscounseling I only had…
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Set Up a Business Facebook Page in 5 minutes
Many people want to get a Facebook page for their counseling private practice. For many clinicians, the whole process can be overwhelming. Recently, I…
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Website Directories | Free (or not so free)
Website Directories | Free (or not so free) By Nick Erber There are many SEO (search engine optimization) strategies out there, so many in…
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