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Do you know where all of your referrals are coming from? What if you have tons of clicks to your website but the phone is not ringing. Want to know what you can do to make sure you are doing everything possible so that people can be referred to you and you can get booked up?
In this podcast episode, Joe Sanok speaks about why you’re not getting referrals and what you can do about it.
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In This Podcast
Summary
In this podcast episode, Joe Sanok speaks about why you’re not getting referrals and what you can do about it.
Typical ways people get referrals
1. Local referrals
These are people that know you professionally and recommend you.
How many of these are you curating and building? If you send an email to 20 potential referrals and say you’d love to get a cup of coffee, how many say yes? How many then end up becoming strong referral sources?
You want your referral sources to have fast track access to you, and you can do this by setting up an alias email account. Send a thank you card and intake information.
2. Past clients
These are people that speak highly of you.
Do you send regular emails to your past clients? Make sure you reach out to them and be sure to keep you top of mind, but not in an annoying way.
3. Blind searches
These can be through SEO and Google searches.
How are you ranking in Google for different search terms you care about? Are you creating content on a regular basis that points people to your website or social media? Look at the keywords, internal and external linking. Submitting your business to Google Business will all help you stand out online.
You will also need to look at the numbers and see how you are possibly dropping the ball by not putting in place every possible thing that could get clients to reach out to you. This could be something as simple as not having your ‘contact us’ button on the upper right-hand corner of your website.
A Sneak Peek into Killin’It Camp
Useful Links:
- Cedric Bertelli Knows How the Brain Makes Wrong Predictions (and How to Change That) | PoP 387
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- Join Next Level Practice
- Apply to work with us
- Masterminds
- Killin’It Camp
- Killin’It Camp Tickets
Meet Joe Sanok
Joe Sanok helps counselors to create thriving practices that are the envy of other counselors. He has helped counselors to grow their businesses by 50-500% and is proud of all the private practice owners that are growing their income, influence, and impact on the world. Click here to explore consulting with Joe.
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